Dragons’ Den Tracker

The Pitch

Jim Jamieson walked into the Den in 2011 with a supporting legs for lorry trailers. They were asking for £80,000.

Despite their best efforts, the pitch didn’t convince the Dragons to open their wallets.

The Deal

No deal was made. The Dragons weren’t persuaded to invest, and Jim Jamieson left the Den without backing.

What Happened After the Show

Easylegs Automotive did not survive long-term. The company was dissolved in 2013, only 2 years after the Den appearance.

This is not an unusual outcome. The majority of businesses that appear on Dragons’ Den, deal or no deal, don’t make it in the long run. The show can provide a platform and capital, but it can’t substitute for a sustainable business model.

Is Easylegs Automotive Still in Business?

No. Easylegs Automotive is no longer in business. Companies House records show the company has been dissolved.

Related Companies

If you’re curious about other businesses from the same episode, you might also want to look at RKA Records (renamed Savage Digital Ltd), EcoHab Homes and O-Pod Buildings, Trinamic balls, Realtor Network Limited. Each has its own story of what happened after the Den.

Watch the Pitch

Videos

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Dragons Blown Away by Ingenius Wall Threading Device | Dragons' Den

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Nervous Entrepreneur Delivers Baffling Pitch | Dragons' Den