Dragons’ Den TrackerWhat Happened to Masons Beans After Dragons’ Den?
Masons Beans appeared on Dragons’ Den in 2016, Series 13 Episode 13. The business was a freshly cooked, baked beans. They secured investment from Nick Jenkins on the show. The company was dissolved in 2017.
The Pitch
Ben Mason walked into the Den in 2016 with a freshly cooked, baked beans. They were asking for £50,000 in exchange for 20% of the business.
The pitch landed well enough in the Den that at least one Dragon decided to back it.
The Deal
A deal was struck on the show. Nick Jenkins offered £50,000 for 20%, and Ben Mason accepted.
It’s worth noting that Dragons’ Den deals agreed on camera often go through further negotiation off-screen. Some complete as shown; others are renegotiated or never finalise at all. The company’s subsequent trading history is the clearest indicator of what actually happened.
What Happened After the Show
Masons Beans did not survive long-term. The company was dissolved in 2017 — just a year after appearing on the show.
This is not an unusual outcome. The majority of businesses that appear on Dragons’ Den, deal or no deal, don’t make it in the long run. The show can provide a platform and capital, but it can’t substitute for a sustainable business model.
Is Masons Beans Still in Business?
No. Masons Beans is no longer in business. Based on available records, the company is dissolved (2017).
Related Companies
If you’re curious about other businesses from the same episode, you might also want to look at Aerodrums, uShoot Studios, Sunless Solutions. Each has its own story of what happened after the Den.
