What Happened to Perfect Ted After Dragons’ Den?
Perfect Ted appeared on Dragons’ Den in 2023, Series 20 Episode 9. The business was a organic, matcha-based energy drink. They secured investment from Steven Bartlett and Peter Jones on the show. The business is still active today.
The Pitch
Teddie Levenfiche and Marissa Poster walked into the Den in 2023 with a organic, matcha-based energy drink. They were asking for £50,000 in exchange for 10% of the business.
The pitch landed well enough in the Den that at least one Dragon decided to back it.
The Deal
A deal was struck on the show. Steven Bartlett and Peter Jones offered £50,000 for 10%, and Teddie Levenfiche and Marissa Poster accepted.
It’s worth noting that Dragons’ Den deals agreed on camera often go through further negotiation off-screen. Some complete as shown; others are renegotiated or never finalise at all. The company’s subsequent trading history is the clearest indicator of what actually happened.
What Happened After the Show
Perfect Ted is one of those Den stories that actually lasted. The company has now been trading for around 3 years since the pitch.
Is Perfect Ted Still in Business?
Yes. Perfect Ted appears to still be trading.
Related Companies
If you’re curious about other businesses from the same episode, you might also want to look at Bobhead, Matey Measure, The Fobbit, Télle Moi. Each has its own story of what happened after the Den.
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