Dragons’ Den Tracker

The Pitch

Daniel Wiseman and Joseph Mills walked into the Den in 2022 with a mystery puzzle games. They were asking for £75,000 in exchange for 25% of the business.

The pitch landed well enough in the Den that at least one Dragon decided to back it.

The Deal

A deal was struck on the show. Deborah Meaden and Sara Davies offered £75,000 for 25%, and Daniel Wiseman and Joseph Mills accepted.

It’s worth noting that Dragons’ Den deals agreed on camera often go through further negotiation off-screen. Some complete as shown; others are renegotiated or never finalise at all. The company’s subsequent trading history is the clearest indicator of what actually happened.

What Happened After the Show

The Detective Society is one of those Den stories that actually lasted. The business has now been trading for around 6 years since the pitch.

Is The Detective Society Still Available?

Yes. Damfino Productions Ltd appears to still be trading. Companies House records confirm the business is currently active.

Related Companies

If you’re curious about other businesses from the same episode, you might also want to look at Russell and Atwell Fresh Chocolatiers, Books That Matter, Okoform. Each has its own story of what happened after the Den.

Watch the Pitch

Videos

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Top 5 Interactive Investments To Get The Dragons Involved | Dragons' Den (at 14:24)