What Happened to Above Below After Dragons’ Den?
Above Below appeared on Dragons’ Den in 2024, Series 21 Episode 2. The business was a tow raft for swimhiking rucksacks. No deal was made — the Dragons decided not to invest. The business is still active today.
The Pitch
William Watt walked into the Den in 2024 with a tow raft for swimhiking rucksacks. They were asking for £100,000 in exchange for 5% of the business.
Despite their best efforts, the pitch didn’t convince the Dragons to open their wallets.
The Deal
No deal was made. The Dragons weren’t persuaded to invest, and William Watt left the Den without backing.
What Happened After the Show
Above Below is one of those Den stories that actually lasted. The company has now been trading for around 2 years since the pitch.
Is Above Below Still in Business?
Yes. Above Below appears to still be trading. Companies House records confirm the business is currently active.
Related Companies
If you’re curious about other businesses from the same episode, you might also want to look at NINI Organics, The Secret Garden Glamping, Renter Score. Each has its own story of what happened after the Den.
Watch the Pitch
Companies House Data
- Status
- active
- Company Number
- 10733021
- Registered Name
- ABOVE BELOW LTD.
- Incorporated
- 2017-04-20
- Company Type
- ltd
- SIC Codes
- 14190
- Registered Address
- 3 Cheviot Road, West Norwood, London, SE27 0LF, United Kingdom
- Accounts
- total-exemption-full (period ending 2025-03-31)
- Latest Financials
- Total Assets Less Liabilities
- £43729
- Employees
- 2
- Period
- 1 April 2024 to 31 March 2025
- Officers
-
WATT, William Dickson
— director
3 Cheviot Road, West Norwood, London, SE27 0LF, United Kingdom
-
WATT, Margherita Consuella
— director (resigned 2021-07-14)
3 Cheviot Road, West Norwood, London, SE27 0LF, United Kingdom
-
WATT, Thomas Robert
— director (resigned 2021-07-01)
7, Union Road, London, N11 2SE, England
-
WATT, William Dickson
— director
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