Dragons’ Den Tracker

The Pitch

Rachel Williams walked into the Den in 2026 with a spf-focused skincare brand. They were asking for £50,000 in exchange for 30% of the business.

The pitch landed well enough in the Den that at least one Dragon decided to back it.

The Deal

A deal was struck on the show. Touker Suleyman offered £50,000 for 30% (drops to 25% if investment is returned within two years), and Rachel Williams accepted.

It’s worth noting that Dragons’ Den deals agreed on camera often go through further negotiation off-screen. Some complete as shown; others are renegotiated or never finalise at all. The company’s subsequent trading history is the clearest indicator of what actually happened.

What Happened After the Show

Albus & Flora is one of those Den stories that actually lasted.

Is Albus & Flora Still in Business?

Yes. Albus & Flora appears to still be trading. Companies House records confirm the business is currently active.

Related Companies

If you’re curious about other businesses from the same episode, you might also want to look at Oatco Superfuel, Screw Caddy, Chicken Rush. Each has its own story of what happened after the Den.

Watch the Pitch

Videos

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