Den Tracker logoDragons’ Den Tracker

What Happened to Baby Station After Dragons’ Den?

Baby Station appeared on Dragons’ Den in 2008, Series 6 Episode 1. The business was a infant chair with increased cushions and toys. No deal was made — the Dragons decided not to invest. The company was dissolved in 2017.

The Pitch

Albert Jimenez and Kate Ingram walked into the Den in 2008 with a infant chair with increased cushions and toys. They were asking for £150,000.

Despite their best efforts, the pitch didn’t convince the Dragons to open their wallets.

The Deal

No deal was made. The Dragons weren’t persuaded to invest, and Albert Jimenez and Kate Ingram left the Den without backing.

What Happened After the Show

Baby Station did not survive long-term. The company was dissolved in 2017, some 9 years after the pitch.

This is not an unusual outcome. The majority of businesses that appear on Dragons’ Den, deal or no deal, don’t make it in the long run. The show can provide a platform and capital, but it can’t substitute for a sustainable business model.

Is Baby Station Still in Business?

No. Baby Station is no longer in business. Companies House records show the company has been dissolved.

Related Companies

If you’re curious about other businesses from the same episode, you might also want to look at Hamfatter, D4M Ltd, Leenon Ltd, Air Oasis Ltd. Each has its own story of what happened after the Den.

Watch the Pitch

Companies House Data

Status
dissolved
Company Number
07477819
Registered Name
BABYSTATION LIMITED
Incorporated
2010-12-23 (ceased 2017-10-24)
Company Type
ltd
SIC Codes
32990
Registered Address
Sandford Cottage Station Road, Sandford, Winscombe, Somerset, BS25 5RA, England
Accounts
dormant (period ending 2015-12-31)
Latest Financials
Period
2015-01-01 to 2015-12-31
Officers
  • JIMENEZ, Albert — director
    Sandford Cottage, Station Road, Sandford, Winscombe, Somerset, BS25 5RA, United Kingdom
  • NEWMAN, Martin Adrian — secretary (resigned 2016-06-07)
    14, Redland Park, Redland, Bristol, Avon, BS6 6SB
  • NEWMAN, Martin Adrian — director (resigned 2016-06-07)
    Sandford Cottage, Station Road, Sandford, Winscombe, Somerset, BS25 5RA, England
  • NEWMAN, Martin Adrian — director (resigned 2011-12-24)
    14, Redland Park, Redland, Bristol, BS6 6SB, United Kingdom
← Series 6 ← Episode 1