Dragons’ Den TrackerWhat Happened to Barking Bakery After Dragons’ Den?
Barking Bakery appeared on Dragons’ Den in 2019, Series 17 Episode 4. The business was a cakes and treats for dogs. No deal was made — the Dragons decided not to invest. The business is still active today.
The Pitch
Michelle Turnbull walked into the Den in 2019 with a cakes and treats for dogs. They were asking for £75,000 in exchange for 15% of the business.
Despite their best efforts, the pitch didn’t convince the Dragons to open their wallets.
The Deal
No deal was made. The Dragons weren’t persuaded to invest, and Michelle Turnbull left the Den without backing.
What Happened After the Show
Barking Bakery is one of those Den stories that actually lasted. Having appeared on the show back in 2019, the company has now been trading for well over a decade — an outcome that puts it ahead of the vast majority of startup ventures, let alone television pitches.
Is Barking Bakery Still in Business?
Yes. Barking Bakery appears to still be trading. Companies House records confirm the business is currently active.
Related Companies
If you’re curious about other businesses from the same episode, you might also want to look at Fine Diet App, Rehook, Clothes Doctor, Bespoke Classical Music. Each has its own story of what happened after the Den.
Watch the Pitch
Companies House Data
- Status
- active
- Company Number
- 08116905
- Registered Name
- THE BARKING BAKERY LIMITED
- Incorporated
- 2012-06-25
- Company Type
- ltd
- SIC Codes
- 10920
- Registered Address
- Units 6&7 Canberra Court, Amy Johnson Way, Blackpool, FY4 2FD, England
- Accounts
- total-exemption-full (period ending 2025-06-30)
- Latest Financials
- Total Assets Less Liabilities
- £671540
- Employees
- 0
- Period
- 2024-07-01 to 2025-06-30
- Officers
-
TURNBULL, Michelle Cecelia
— director
Units 6&7, Canberra Court, Amy Johnson Way, Blackpool, FY4 2FD, England
-
TURNBULL, Michelle Cecelia
— director