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What Happened to BoBo Woman After Dragons’ Den?

BoBo Woman appeared on Dragons’ Den in 2010, Series 8 Episode 3. The business was a multi look dresses. No deal was made — the Dragons decided not to invest. The company was dissolved in 2011.

The Pitch

Janet and Neil Auldey walked into the Den in 2010 with a multi look dresses. They were asking for £75,000.

Despite their best efforts, the pitch didn’t convince the Dragons to open their wallets.

The Deal

No deal was made. The Dragons weren’t persuaded to invest, and Janet and Neil Auldey left the Den without backing.

What Happened After the Show

BoBo Woman did not survive long-term. The company was dissolved in 2011 — just a year after appearing on the show.

This is not an unusual outcome. The majority of businesses that appear on Dragons’ Den, deal or no deal, don’t make it in the long run. The show can provide a platform and capital, but it can’t substitute for a sustainable business model.

Is BoBo Woman Still in Business?

No. BoBo Woman is no longer in business. Companies House records show the company has been dissolved.

Related Companies

If you’re curious about other businesses from the same episode, you might also want to look at Golfers' Mate, FGH Security, Tatty Bumpkin Shop, Romancy Gram. Each has its own story of what happened after the Den.

Watch the Pitch

Companies House Data

Status
dissolved
Company Number
07159449
Registered Name
BOBO WOMAN LIMITED
Incorporated
2010-02-16 (ceased 2011-09-27)
Company Type
ltd
Registered Address
3 Manchester Road, Clowbridge, Burnley, Lancashire, BB11 5PF, England
Accounts
null
Officers
  • ALLDAY, Neil — director
    3, Manchester Road, Clowbridge, Burnley, Lancashire, BB11 5PF, England
  • SIMPKIN, Kathleen — director
    3, Manchester Road, Clowbridge, Burnley, Lancashire, BB11 5PF, England
  • ABBASSY, Farid — director (resigned 2010-10-01)
    1, Aldwyn Close, Radcliffe, Manchester, M26 1UG, United Kingdom
  • ALLDAY, Janet — director (resigned 2010-09-23)
    3, Manchester Road, Clowbridge, Burnley, Lancashire, BB11 5PF, United Kingdom
  • ALLDAY, Neil — director (resigned 2010-09-23)
    3, Manchester Road, Clowbridge, Burnley, Lancashire, BB11 5PF, United Kingdom
  • SIMPKIN, Kathleen — director (resigned 2010-09-23)
    3, Manchester Road, Clowbridge, Burnley, Lancashire, BB11 5PF, United Kingdom