Den Tracker logoDragons’ Den Tracker

What Happened to Golfers' Mate After Dragons’ Den?

Golfers' Mate appeared on Dragons’ Den in 2010, Series 8 Episode 3. The business was a 3-in-1 golf accessory that includes a pitch-mark repairer, ball marker, t-peg and sharpener. They secured investment from James Caan on the show. The company was dissolved in 2013.

The Pitch

Dennis Fuller walked into the Den in 2010 with a 3-in-1 golf accessory that includes a pitch-mark repairer, ball marker, t-peg and sharpener. They were asking for £100,000 in exchange for 25% of the business.

The pitch landed well enough in the Den that at least one Dragon decided to back it.

The Deal

A deal was struck on the show. James Caan offered £100,000 for 25%, and Dennis Fuller accepted.

It’s worth noting that Dragons’ Den deals agreed on camera often go through further negotiation off-screen. Some complete as shown; others are renegotiated or never finalise at all. The company’s subsequent trading history is the clearest indicator of what actually happened.

What Happened After the Show

Golfers' Mate did not survive long-term. The company was dissolved in 2013, only 3 years after the Den appearance.

This is not an unusual outcome. The majority of businesses that appear on Dragons’ Den, deal or no deal, don’t make it in the long run. The show can provide a platform and capital, but it can’t substitute for a sustainable business model.

Is Golfers' Mate Still in Business?

No. Golfers' Mate is no longer in business. Companies House records show the company has been dissolved.

Related Companies

If you’re curious about other businesses from the same episode, you might also want to look at FGH Security, Tatty Bumpkin Shop, Romancy Gram, Ice Bar. Each has its own story of what happened after the Den.

Watch the Pitch

Companies House Data

Status
dissolved
Company Number
06918038
Registered Name
GOLFERS' MATE LIMITED
Incorporated
2009-05-28 (ceased 2013-01-08)
Company Type
ltd
SIC Codes
3640
Registered Address
25a High Street, Andover, Hampshire, SP10 1LJ, England
Accounts
total-exemption-small (period ending 2010-09-30)
Officers
  • FULLER, Dennis Graham Joseph — director
    Old Rectory, Salisbury Road, Tidworth, Hampshire, SP9 7TE