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What Happened to Braci After Dragons’ Den?

Braci appeared on Dragons’ Den in 2017, Series 14 Episode 13. The business was a exclusive rights to sell sound recognition products in the uk. No deal was made — the Dragons decided not to invest. The business is still active today.

The Pitch

Juma El-Awaisi and Anwar Almojarkesh walked into the Den in 2017 with a exclusive rights to sell sound recognition products in the uk. They were asking for £50,000 in exchange for 20% of the business.

Despite their best efforts, the pitch didn’t convince the Dragons to open their wallets.

The Deal

No deal was made. The Dragons weren’t persuaded to invest, and Juma El-Awaisi and Anwar Almojarkesh left the Den without backing.

What Happened After the Show

Braci is one of those Den stories that actually lasted. Having appeared on the show back in 2017, the company has now been trading for well over a decade — an outcome that puts it ahead of the vast majority of startup ventures, let alone television pitches.

Is Braci Still in Business?

Yes. Braci appears to still be trading.

Related Companies

If you’re curious about other businesses from the same episode, you might also want to look at Watmuff & Beckett, Patlock, Lingotot. Each has its own story of what happened after the Den.

Watch the Pitch

Companies House Data

Status
dissolved
Company Number
08942596
Registered Name
BRACI LIMITED
Incorporated
2014-03-17 (ceased 2016-08-02)
Company Type
ltd
SIC Codes
62012
Registered Address
41 Cregoe Street, Birmingham, West Midlands, B15 2DP
Accounts
null
Officers
  • ALMOJARKESH, Anwar, Ceo & Founder Of Braci — director
    41, Cregoe Street, Birmingham, B15 2DP
  • ALMOJARKESH, Anwar — director (resigned 2014-03-20)
    106, North Park Road, Bramhall, Stockport, Cheshire, SK7 3HS, England
  • ALMOJARKESH, Anwar, Ceo & Founder Of Braci — director (resigned 2014-09-30)
    12, Tumbler Grove, Wolverhampton, WV10 0AT, England
  • EL-AWAISI, Juma, Mr. — director (resigned 2015-03-24)
    106, North Park Road, Bramhall, Stockport, Cheshire, SK7 3HS, England
  • WANLY, Amr, Designer — director (resigned 2014-03-20)
    106, North Park Road, Bramhall, Stockport, Cheshire, SK7 3HS, England