What Happened to Brat and Suzie After Dragons’ Den?
Brat and Suzie appeared on Dragons’ Den in 2011, Series 9 Episode 6. The business was a fashionable animal clothing range. No deal was made — the Dragons decided not to invest. The company was dissolved in 2016.
The Pitch
Polly and Charlotte Vickery walked into the Den in 2011 with a fashionable animal clothing range. They were asking for £65,000 in exchange for 20% of the business.
Despite their best efforts, the pitch didn’t convince the Dragons to open their wallets.
The Deal
No deal was made. The Dragons weren’t persuaded to invest, and Polly and Charlotte Vickery left the Den without backing.
What Happened After the Show
Brat and Suzie did not survive long-term. The company was dissolved in 2016, some 5 years after the pitch.
This is not an unusual outcome. The majority of businesses that appear on Dragons’ Den, deal or no deal, don’t make it in the long run. The show can provide a platform and capital, but it can’t substitute for a sustainable business model.
Is Brat and Suzie Still in Business?
No. Brat and Suzie is no longer in business. Companies House records show the company has been dissolved.
Related Companies
If you’re curious about other businesses from the same episode, you might also want to look at AB Performance, Aqua Sheko Fish Spa, Skip-Hop, N-Sign. Each has its own story of what happened after the Den.
Watch the Pitch
Companies House Data
- Status
- dissolved
- Company Number
- 07771083
- Registered Name
- BRAT AND SUZIE LTD.
- Incorporated
- 2011-09-12 (ceased 2016-10-18)
- Company Type
- ltd
- SIC Codes
- 46420, 47910
- Registered Address
- Office 6 Town Hall, 86 Watling Street East, Towcester, Northamptonshire, NN12 6BS
- Accounts
- total-exemption-small (period ending 2016-02-29)
- Latest Financials
- Period
- 2015-03-01 to 29 February 2016
- Officers
-
VICKERY, Charlotte
— director
Office 6, Town Hall, 86 Watling Street East, Towcester, Northamptonshire, NN12 6BS, England
-
VICKERY, Polly
— director
Office 6, Town Hall, 86 Watling Street East, Towcester, Northamptonshire, NN12 6BS, England
-
VICKERY, Charlotte
— director
Dragons’ Den Tracker