What Happened to Circaroma After Dragons’ Den?
Circaroma appeared on Dragons’ Den in 2005, Series 2 Episode 4. The business was a organic oil skincare. No deal was made — the Dragons decided not to invest. The business is still active today.
The Pitch
Barbara Scott and Steve Atkinson walked into the Den in 2005 with a organic oil skincare. They were asking for N/A.
Despite their best efforts, the pitch didn’t convince the Dragons to open their wallets.
The Deal
No deal was made. The Dragons weren’t persuaded to invest, and Barbara Scott and Steve Atkinson left the Den without backing.
What Happened After the Show
Circaroma is one of those Den stories that actually lasted. Having appeared on the show back in 2005, the company has now been trading for well over a decade — an outcome that puts it ahead of the vast majority of startup ventures, let alone television pitches.
Is Circaroma Still in Business?
Yes. Circaroma appears to still be trading.
Related Companies
If you’re curious about other businesses from the same episode, you might also want to look at Concrete Canvas, Yakibox, Chocpix, K92 Co. Each has its own story of what happened after the Den.
Dragons’ Den Tracker