Dragons’ Den TrackerWhat Happened to Drag Diva After Dragons’ Den?
Drag Diva appeared on Dragons’ Den in 2023, Series 20 Episode 1. The business was a exercise classes with a drag queen. No deal was made — the Dragons decided not to invest. The current status of the business is not publicly known.
The Pitch
Jordan and Nicholas McInerny walked into the Den in 2023 with a exercise classes with a drag queen. They were asking for £50,000.
Despite their best efforts, the pitch didn’t convince the Dragons to open their wallets.
The Deal
No deal was made. The Dragons weren’t persuaded to invest, and Jordan and Nicholas McInerny left the Den without backing.
What Happened After the Show
Drag Diva did not survive long-term. The company has since been dissolved.
This is not an unusual outcome. The majority of businesses that appear on Dragons’ Den, deal or no deal, don’t make it in the long run. The show can provide a platform and capital, but it can’t substitute for a sustainable business model.
Is Drag Diva Still in Business?
No. Drag Diva is no longer in business. Companies House records show the company has been dissolved.
Related Companies
If you’re curious about other businesses from the same episode, you might also want to look at Tabuu, Temple Wellness, Psychic Sisters, Carried by Farino. Each has its own story of what happened after the Den.
Watch the Pitch
Companies House Data
- Status
- dissolved
- Company Number
- 08598035
- Registered Name
- MISS DRAG DIVA UK LIMITED
- Incorporated
- 2013-07-04 (ceased 2015-02-17)
- Company Type
- ltd
- Registered Address
- 1 Callas, Bishop Burton, Beverley, North Humberside, HU17 8QL, England
- Accounts
- null
- Officers
-
PALMER, Jessie
— director
1, Callas, Bishop Burton, Beverley, HU17 8QL, England
-
BIRD, Emma
— director (resigned 2013-07-15)
117, Coltman Street, Hull, HU3 2SF, England
-
PALMER, Jessie
— director