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What Happened to Easy Shelf After Dragons’ Den?

Easy Shelf appeared on Dragons’ Den in 2008, Series 6 Episode 7. The business was a shelf designed to hold shaving and mobile devices whilst charging. No deal was made — the Dragons decided not to invest. The company was dissolved in 2010.

The Pitch

John and Gerald Abraham walked into the Den in 2008 with a shelf designed to hold shaving and mobile devices whilst charging. They were asking for £40,000.

Despite their best efforts, the pitch didn’t convince the Dragons to open their wallets.

The Deal

No deal was made. The Dragons weren’t persuaded to invest, and John and Gerald Abraham left the Den without backing.

What Happened After the Show

Easy Shelf did not survive long-term. The company was dissolved in 2010, only 2 years after the Den appearance.

This is not an unusual outcome. The majority of businesses that appear on Dragons’ Den, deal or no deal, don’t make it in the long run. The show can provide a platform and capital, but it can’t substitute for a sustainable business model.

Is Easy Shelf Still Available?

No. Biblios Publishers' Distribution Services Limited is no longer in business. Companies House records show the company has been dissolved.

Related Companies

If you’re curious about other businesses from the same episode, you might also want to look at Blindsinabox, Tiny Box, Luckner's Auctioneers, TinyDeol.com. Each has its own story of what happened after the Den.

Watch the Pitch

Companies House Data

Status
dissolved
Company Number
01258895
Registered Name
BIBLIOS PUBLISHERS' DISTRIBUTION SERVICES LIMITED
Incorporated
1976-05-18 (ceased 2010-04-05)
Company Type
ltd
SIC Codes
5190
Registered Address
55 Baker Street, London, W1U 7EU
Accounts
total-exemption-full
Officers
  • NEGUS, Helen — secretary
    Moles Corner, Storrington Road, Thakeham, Pulborough, West Sussex, RH20 3EE
  • ABRAHAMS, Gerald — director
    92 Spencer Close, Regents Park Road Finchley, London, N3 3TZ
  • ABRAHAMS, Gerald — director
    52 High Point, North Hill Highgate, London, N6 4AZ
  • SOLOMONS, Monty — director
    47 Spencer Close, Regents Park Road Finchley, London, N3 3TY
  • WAGSTAFF, Anthony Robert — director
    2 Dukes Lane, Newham Lane, Steyning, West Sussex, BN44 3NJ
  • DUMBLETON, Ian Francis — secretary (resigned 2000-05-12)
    Treherne Cottage 17 Pondtail Road, Horsham, West Sussex, RH12 2NL
  • WATLING, James Herbert — director (resigned 1991-11-30)
    6 Urbanizacao Da Goldra, Valados Sta Barbara De Nexe 8000 Faro Algarve, Portugal
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