What Happened to Fresh Pasta After Dragons’ Den?
Fresh Pasta appeared on Dragons’ Den in 2005, Series 2 Episode 4. The business was a range of fresh pasta dishes. No deal was made — the Dragons decided not to invest. The business is still active today.
The Pitch
Robert Bookham walked into the Den in 2005 with a range of fresh pasta dishes. They were asking for £95,000.
Despite their best efforts, the pitch didn’t convince the Dragons to open their wallets.
The Deal
No deal was made. The Dragons weren’t persuaded to invest, and Robert Bookham left the Den without backing.
What Happened After the Show
Fresh Pasta is one of those Den stories that actually lasted. Having appeared on the show back in 2005, the company has now been trading for well over a decade — an outcome that puts it ahead of the vast majority of startup ventures, let alone television pitches.
Is Fresh Pasta Still in Business?
Yes. Fresh Pasta appears to still be trading. Companies House records confirm the business is currently active.
Related Companies
If you’re curious about other businesses from the same episode, you might also want to look at Concrete Canvas, Yakibox, Chocpix, K92 Co. Each has its own story of what happened after the Den.
Watch the Pitch
Companies House Data
- Status
- active
- Company Number
- 16660994
- Registered Name
- FRESH PASTA CAFE LTD
- Incorporated
- 2025-08-19
- Company Type
- ltd
- SIC Codes
- 56101
- Registered Address
- 9 Forest Gate, Leicester, LE7 7FJ, United Kingdom
- Accounts
- N/A
- Officers
-
WATSON, Liam James
— director
9, Forest Gate, Leicester, LE7 7FJ, United Kingdom
-
WATSON, Liam James
— director
Dragons’ Den Tracker