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What Happened to Impossibrew After Dragons’ Den?

Impossibrew appeared on Dragons’ Den in 2022, Series 19 Episode 4. The business was a non-alcoholic beer. No deal was made — the Dragons decided not to invest. The business is still active today.

The Pitch

Mark Wong walked into the Den in 2022 with a non-alcoholic beer. They were asking for £45,000 in exchange for 10% of the business.

Despite their best efforts, the pitch didn’t convince the Dragons to open their wallets.

The Deal

No deal was made. The Dragons weren’t persuaded to invest, and Mark Wong left the Den without backing.

What Happened After the Show

Impossibrew is one of those Den stories that actually lasted. The business has now been trading for around 6 years since the pitch.

Is Impossibrew Still Available?

Yes. A1co Ltd appears to still be trading. Companies House records confirm the business is currently active.

Related Companies

If you’re curious about other businesses from the same episode, you might also want to look at Barking Bags, The Little Loop, Opal Eco. Each has its own story of what happened after the Den.

Watch the Pitch

Companies House Data

Status
active
Company Number
13014642
Registered Name
A1CO LTD
Incorporated
2020-11-12
Company Type
ltd
SIC Codes
11050
Registered Address
124 City Road, London 124 City Road, London, EC1V 2NX, England
Accounts
total-exemption-full (period ending 2024-11-30)
Latest Financials
Total Assets Less Liabilities
£325694
Employees
6
Period
1 December 2023 to 30 November 2024
Officers
  • WONG, Mark — director
    124 City Road, London, 124 City Road, London, EC1V 2NX, England