Dragons’ Den TrackerWhat Happened to Layline Bed Sheets After Dragons’ Den?
Layline Bed Sheets appeared on Dragons’ Den in 2008, Series 6 Episode 1. The business was a bed sheet with line determining space for each sleeper. No deal was made — the Dragons decided not to invest. The company was dissolved in 2018.
The Pitch
Jon Foster-Smith and Rose Adams walked into the Den in 2008 with a bed sheet with line determining space for each sleeper. They were asking for £50,000 in exchange for 20% of the business.
Despite their best efforts, the pitch didn’t convince the Dragons to open their wallets.
The Deal
No deal was made. The Dragons weren’t persuaded to invest, and Jon Foster-Smith and Rose Adams left the Den without backing.
What Happened After the Show
Layline Bed Sheets did not survive long-term. The company was dissolved in 2018, some 10 years after the pitch.
This is not an unusual outcome. The majority of businesses that appear on Dragons’ Den, deal or no deal, don’t make it in the long run. The show can provide a platform and capital, but it can’t substitute for a sustainable business model.
Is Layline Bed Sheets Still in Business?
No. Layline Bed Sheets is no longer in business. Companies House records show the company has been dissolved.
Related Companies
If you’re curious about other businesses from the same episode, you might also want to look at Hamfatter, D4M Ltd, Leenon Ltd, Air Oasis Ltd. Each has its own story of what happened after the Den.
Watch the Pitch
Companies House Data
- Status
- dissolved
- Company Number
- 12787373
- Registered Name
- MURTAZA BED SHEETS LIMITED
- Incorporated
- 2020-08-03 (ceased 2021-10-26)
- Company Type
- ltd
- SIC Codes
- 47710
- Registered Address
- 22 Cholmeley Road, Reading, RG1 3NQ, England
- Accounts
- null
- Officers
-
MURTAZA, Farooq
— director
22, Cholmeley Road, Reading, RG1 3NQ, England
-
MURTAZA, Farooq
— director