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What Happened to Motor Mouse After Dragons’ Den?

Motor Mouse appeared on Dragons’ Den in 2009, Series 7 Episode 8. The business was a wireless mice shaped like famous sports cars. They secured investment from James Caan on the show. The company was dissolved in 2017.

The Pitch

David & Patti Bailey walked into the Den in 2009 with a wireless mice shaped like famous sports cars. They were asking for £100,000 (received 120,000) in exchange for 40% of the business.

The pitch landed well enough in the Den that at least one Dragon decided to back it.

The Deal

A deal was struck on the show. James Caan offered £100,000 (received 120,000) for 40%, and David & Patti Bailey accepted.

It’s worth noting that Dragons’ Den deals agreed on camera often go through further negotiation off-screen. Some complete as shown; others are renegotiated or never finalise at all. The company’s subsequent trading history is the clearest indicator of what actually happened.

What Happened After the Show

Motor Mouse did not survive long-term. The company was dissolved in 2017, some 8 years after the pitch.

This is not an unusual outcome. The majority of businesses that appear on Dragons’ Den, deal or no deal, don’t make it in the long run. The show can provide a platform and capital, but it can’t substitute for a sustainable business model.

Is Motor Mouse Still Available?

No. David Bailey Developments Ltd is no longer in business. Companies House records show the company has been dissolved.

Related Companies

If you’re curious about other businesses from the same episode, you might also want to look at Earle's, Quick Play Sport, Extreme Fliers Toys, Island Bakery. Each has its own story of what happened after the Den.

Watch the Pitch

Companies House Data

Status
dissolved
Company Number
03855101
Registered Name
DAVID BAILEY DEVELOPMENTS LTD
Incorporated
1999-10-07 (ceased 2017-04-25)
Company Type
ltd
SIC Codes
47910
Registered Address
88 Boundary Road, Hove, East Sussex, BN3 7GA
Accounts
total-exemption-small (period ending 2015-10-31)
Latest Financials
Total Assets Less Liabilities
-49710
Period
1.11.14 to 31.10.15
Officers
  • PLOWMAN, Deborah — secretary
    88, Boundary Road, Hove, East Sussex, BN3 7GA, England
  • PLOWMAN, Mark Anthony — director
    88, Boundary Road, Hove, East Sussex, BN3 7GA, England
  • BAILEY, Patricia Elizabeth — secretary (resigned 2014-11-13)
    Weethley Manor, Evesham Road, Alcester, Warwickshire, B49 5NA
  • SWIFT INCORPORATIONS LIMITED — corporate-nominee-secretary (resigned 1999-10-07)
    26, Church Street, London, NW8 8EP
  • BAILEY, Charles David — director (resigned 2014-11-13)
    Weethley Manor, Evesham Road, Alcester, Warwickshire, B49 5NA
  • BAILEY, Patricia Elizabeth — director (resigned 2014-11-13)
    Weethley Manor, Evesham Road, Alcester, Warwickshire, B49 5NA, England
  • CAAN, James — director (resigned 2010-09-30)
    58 Hamilton Terrace, London, NW8 9UJ
  • MIX, Stephen Milton — director (resigned 2010-09-30)
    93 Black Lion Lane, London, W6 9BG
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