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What Happened to Open Goaaal After Dragons’ Den?

Open Goaaal appeared on Dragons’ Den in 2016, Series 13 Episode 15. The business was a football goal net for rebounds in back gardens. No deal was made — the Dragons decided not to invest. The business is still active today.

The Pitch

Jonathan and Tabitha Cowan walked into the Den in 2016 with a football goal net for rebounds in back gardens. They were asking for £150,000 in exchange for 15% of the business.

Despite their best efforts, the pitch didn’t convince the Dragons to open their wallets.

The Deal

No deal was made. The Dragons weren’t persuaded to invest, and Jonathan and Tabitha Cowan left the Den without backing.

What Happened After the Show

Open Goaaal is one of those Den stories that actually lasted. Having appeared on the show back in 2016, the company has now been trading for well over a decade — an outcome that puts it ahead of the vast majority of startup ventures, let alone television pitches.

Is Open Goaaal Still in Business?

Yes. Open Goaaal appears to still be trading.

Related Companies

If you’re curious about other businesses from the same episode, you might also want to look at Mum2Mum market, Oppo Ice Cream, Damson Limited (Twist). Each has its own story of what happened after the Den.

Companies House Data

Status
dissolved
Company Number
08715747
Registered Name
OPEN GOAAAL TRADING LIMITED
Incorporated
2013-10-02 (ceased 2025-09-09)
Company Type
ltd
SIC Codes
82990
Registered Address
128 City Road, London, EC1V 2NX, England
Accounts
micro-entity (period ending 2023-12-31)
Latest Financials
Total Assets Less Liabilities
£65253
Employees
0
Period
2023-03-01 to 2023-12-31
Officers
  • BADE, Robin Jan George — director
    128, City Road, London, EC1V 2NX, England
  • VÄLILÄ, Jonne — director
    128, City Road, London, EC1V 2NX, England
  • COWAN, Jonathan — director (resigned 2023-07-19)
    Lynton House, 7-12 Tavistock Square, London, WC1H 9BQ, United Kingdom
  • PERCIVAL, Ian Campbell — director (resigned 2023-07-19)
    128, City Road, London, EC1V 2NX, England