Dragons’ Den TrackerWhat Happened to Pomelo After Dragons’ Den?
Pomelo appeared on Dragons’ Den in 2005, Series 2 Episode 3. The business was a female sandals range. No deal was made — the Dragons decided not to invest. The company was dissolved in 2009.
The Pitch
Victoria Tringham walked into the Den in 2005 with a female sandals range. They were asking for N/A.
Despite their best efforts, the pitch didn’t convince the Dragons to open their wallets.
The Deal
No deal was made. The Dragons weren’t persuaded to invest, and Victoria Tringham left the Den without backing.
What Happened After the Show
Pomelo did not survive long-term. The company was dissolved in 2009, some 4 years after the pitch.
This is not an unusual outcome. The majority of businesses that appear on Dragons’ Den, deal or no deal, don’t make it in the long run. The show can provide a platform and capital, but it can’t substitute for a sustainable business model.
Is Pomelo Still Available?
No. Pomelo is no longer in business. Based on available records, the company is dissolved (2009).
Related Companies
If you’re curious about other businesses from the same episode, you might also want to look at Truly Madly Baby, Accommodation for Students, Brand Theory, Ultrashave. Each has its own story of what happened after the Den.
