What Happened to Second Hand Styling After Dragons’ Den?
Second Hand Styling appeared on Dragons’ Den in 2023, Series 20 Episode 6. The business was a clothes-swapping service funded by subscriptions. No deal was made — the Dragons decided not to invest. The business is still active today.
The Pitch
Lucy Norris walked into the Den in 2023 with a clothes-swapping service funded by subscriptions. They were asking for £70,000 in exchange for 12% of the business.
Despite their best efforts, the pitch didn’t convince the Dragons to open their wallets.
The Deal
No deal was made. The Dragons weren’t persuaded to invest, and Lucy Norris left the Den without backing.
What Happened After the Show
Second Hand Styling is one of those Den stories that actually lasted. The company has now been trading for around 3 years since the pitch.
Is Second Hand Styling Still in Business?
Yes. Second Hand Styling appears to still be trading.
Related Companies
If you’re curious about other businesses from the same episode, you might also want to look at The Dog-G8, Adapt Ability Omeo, Street Food Ventures. Each has its own story of what happened after the Den.
Watch the Pitch
Companies House Data
- Status
- dissolved
- Company Number
- 07781260
- Registered Name
- REVOLUTION, THE SECOND HAND STYLING CO LTD
- Incorporated
- 2011-09-21 (ceased 2015-05-05)
- Company Type
- ltd
- SIC Codes
- 82990
- Registered Address
- Overdene House, 49 Church Street, Theale, Berkshire, RG7 5BX
- Accounts
- total-exemption-small (period ending 2013-05-31)
- Officers
-
MACEWAN, Claire Suzanne
— director
Overdene House, 49 Church Street, Theale, Berkshire, RG7 5BX, United Kingdom
-
MACEWAN, Claire Suzanne
— director
Dragons’ Den Tracker