Den Tracker logoDragons’ Den Tracker

What Happened to The Dog-G8 After Dragons’ Den?

The Dog-G8 appeared on Dragons’ Den in 2023, Series 20 Episode 6. The business was a retractable and portable safety gates. They secured investment from Deborah Meaden on the show. The business is still active today.

The Pitch

Peter and Chris Maxted walked into the Den in 2023 with a retractable and portable safety gates. They were asking for £50,000 in exchange for 20% of the business.

The pitch landed well enough in the Den that at least one Dragon decided to back it.

The Deal

A deal was struck on the show. Deborah Meaden offered £50,000 for 20%, and Peter and Chris Maxted accepted.

It’s worth noting that Dragons’ Den deals agreed on camera often go through further negotiation off-screen. Some complete as shown; others are renegotiated or never finalise at all. The company’s subsequent trading history is the clearest indicator of what actually happened.

What Happened After the Show

The Dog-G8 is one of those Den stories that actually lasted. The company has now been trading for around 3 years since the pitch.

Is The Dog-G8 Still in Business?

Yes. The Dog-G8 appears to still be trading. Companies House records confirm the business is currently active.

Related Companies

If you’re curious about other businesses from the same episode, you might also want to look at Adapt Ability Omeo, Second Hand Styling, Street Food Ventures. Each has its own story of what happened after the Den.

Watch the Pitch

Companies House Data

Status
active
Company Number
11306571
Registered Name
THE DOG-G8 COMPANY LTD
Incorporated
2018-04-12
Company Type
ltd
SIC Codes
82990
Registered Address
16 Millers Gate Pondtail Close, Horsham, West Sussex, RH12 4AP, England
Accounts
total-exemption-full (period ending 2025-04-30)
Latest Financials
Total Assets Less Liabilities
-57864
Employees
3
Period
1.5.24 to 30.4.25
Officers
  • MAXTED, Christopher James — director
    16 Millers Gate, Pondtail Close, Horsham, West Sussex, RH12 4AP, England
  • MAXTED, Peter Charles — director
    16 Millers Gate, Pondtail Close, Horsham, West Sussex, RH12 4AP, England