Dragons’ Den TrackerWhat Happened to Shampooheads After Dragons’ Den?
Shampooheads appeared on Dragons’ Den in 2012, Series 10 Episode 2. The business was a children's haircare brand. They secured investment from Theo Paphitis and Hilary Devey on the show. The company was dissolved in 2018.
The Pitch
Geoff and Collette Bell walked into the Den in 2012 with a children's haircare brand. They were asking for £75,000 in exchange for 20% of the business.
The pitch landed well enough in the Den that at least one Dragon decided to back it.
The Deal
A deal was struck on the show. Theo Paphitis and Hilary Devey offered £75,000 for 20%, and Geoff and Collette Bell accepted.
It’s worth noting that Dragons’ Den deals agreed on camera often go through further negotiation off-screen. Some complete as shown; others are renegotiated or never finalise at all. The company’s subsequent trading history is the clearest indicator of what actually happened.
What Happened After the Show
Shampooheads did not survive long-term. The company was dissolved in 2018, some 6 years after the pitch.
This is not an unusual outcome. The majority of businesses that appear on Dragons’ Den, deal or no deal, don’t make it in the long run. The show can provide a platform and capital, but it can’t substitute for a sustainable business model.
Is Shampooheads Still in Business?
No. Shampooheads is no longer in business. Companies House records show the company has been dissolved.
Related Companies
If you’re curious about other businesses from the same episode, you might also want to look at Eat With A Local, Third Door Workhub and Nursery, Pawsonality, Dirty Beach. Each has its own story of what happened after the Den.
Watch the Pitch
Companies House Data
- Status
- dissolved
- Company Number
- 07084364
- Registered Name
- SHAMPOO HEADS LIMITED
- Incorporated
- 2009-11-23 (ceased 2018-01-16)
- Company Type
- ltd
- SIC Codes
- 46450, 99999
- Registered Address
- 19 Coltpark Woods, Hamsterley, Newcastle Upon Tyne, Tyne & Wear, NE17 7SP, England
- Accounts
- total-exemption-small (period ending 2015-11-30)
- Latest Financials
- Total Assets Less Liabilities
- -35072
- Period
- 2014-12-01 to 30 November 2015
- Officers
-
BELL, Robert Geoffrey
— secretary
19, Coltpark Woods, Hamsterley Colliery, Newcastle Upon Tyne, NE17 7SP, United Kingdom
-
BELL, Collette Maria
— director
19, Coltpark Woods, Hamsterley, Newcastle Upon Tyne, Tyne And Wear, NE17 7SP, England
-
BELL, Geoff Robert
— director
19, Coltpark Woods, Hamsterley, Newcastle Upon Tyne, Tyne And Wear, NE17 7SP, England
-
MANTZ, Ann Elizabeth
— secretary (resigned 2015-11-10)
22-24, Worple Road, Wimbledon, London, SW19 4DD, United Kingdom
-
HAIGH, Joseph Kevin
— director (resigned 2012-03-19)
9, Woodlands, Ouston, Chester-Le-Street, Durham, DH2 1TP, England
-
BELL, Robert Geoffrey
— secretary