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What Happened to Shocal After Dragons’ Den?

Shocal appeared on Dragons’ Den in 2023, Series 20 Episode 5. The business was a delivery app for local businesses. They secured investment from Touker Suleyman on the show. The business is still active today.

The Pitch

Max Thorley and Ashley Washington walked into the Den in 2023 with a delivery app for local businesses. They were asking for £80,000 in exchange for 30% of the business.

The pitch landed well enough in the Den that at least one Dragon decided to back it.

The Deal

A deal was struck on the show. Touker Suleyman offered £80,000 for 30% (20% if investment is returned in 18 months), and Max Thorley and Ashley Washington accepted.

It’s worth noting that Dragons’ Den deals agreed on camera often go through further negotiation off-screen. Some complete as shown; others are renegotiated or never finalise at all. The company’s subsequent trading history is the clearest indicator of what actually happened.

What Happened After the Show

Shocal is one of those Den stories that actually lasted. The company has now been trading for around 3 years since the pitch.

Is Shocal Still in Business?

Yes. Shocal appears to still be trading. Companies House records confirm the business is currently active.

Related Companies

If you’re curious about other businesses from the same episode, you might also want to look at Haze Cards, Van Guardian, Moray Luke Products, Flux Blowpipe. Each has its own story of what happened after the Den.

Watch the Pitch

Companies House Data

Status
active
Company Number
12063009
Registered Name
SHOCAL LTD
Incorporated
2019-06-21
Company Type
ltd
SIC Codes
47910
Registered Address
58 Old Crofts Bank, Davyhulme, Manchester, M41 7AB, England
Accounts
micro-entity (period ending 2025-06-30)
Latest Financials
Total Assets Less Liabilities
£14390
Employees
1
Period
2024-07-01 to 2025-06-30
Officers
  • PATON, Cassion — director
    58, Old Crofts Bank, Davyhulme, Manchester, Lancashire, M41 7AB, England
  • THORLEY, Max — director
    250, Church Road, Urmston, Manchester, M41 6HD, England
  • WASHINGTON, Ashley Earl — director
    250, Church Road, Urmston, Manchester, M41 6HD, England
  • KNIGHT, Lance Christian, Dr — director (resigned 2021-11-24)
    Incom House, Waterside, Trafford Park, Manchester, M17 1WD, England
← Series 20 ← Episode 5