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What Happened to Skinny Dip After Dragons’ Den?

Skinny Dip appeared on Dragons’ Den in 2012, Series 10 Episode 1. The business was a fashion technology accessories. They secured investment from Peter Jones on the show. The business is still active today.

The Pitch

Lewis Blitz, James Gold and Richard Gold walked into the Den in 2012 with a fashion technology accessories. They were asking for £120,000 in exchange for 30% of the business.

The pitch landed well enough in the Den that at least one Dragon decided to back it.

The Deal

A deal was struck on the show. Peter Jones offered £120,000 for 30% (25% when investment repaid), and Lewis Blitz, James Gold and Richard Gold accepted.

It’s worth noting that Dragons’ Den deals agreed on camera often go through further negotiation off-screen. Some complete as shown; others are renegotiated or never finalise at all. The company’s subsequent trading history is the clearest indicator of what actually happened.

What Happened After the Show

Skinny Dip is one of those Den stories that actually lasted. Having appeared on the show back in 2012, the company has now been trading for well over a decade — an outcome that puts it ahead of the vast majority of startup ventures, let alone television pitches.

Is Skinny Dip Still in Business?

Yes. Skinny Dip appears to still be trading.

Related Companies

If you’re curious about other businesses from the same episode, you might also want to look at Weave Got Style, SmartMat, Sendmybag, Boogie Mites. Each has its own story of what happened after the Den.

Watch the Pitch

Companies House Data

Status
dissolved
Company Number
05186806
Registered Name
SKINNY DIP LIMITED
Incorporated
2004-07-22 (ceased 2011-01-25)
Company Type
ltd
SIC Codes
7499
Registered Address
3rd Floor, 167 Fleet Street, London, EC4A 2EA
Accounts
dormant (period ending 2008-07-31)
Officers
  • FOSTER, Amy — secretary
    63 Keslake Road, London, NW6 6DH
  • FOSTER, Amy — director
    63 Keslake Road, London, NW6 6DH
  • HALL, Philippa Sophie Mycroft — director
    57, Addison Road, Hove, East Sussex, BN3 1TQ
  • THE COMPANY REGISTRATION AGENTS LIMITED — corporate-nominee-secretary (resigned 2004-07-22)
    280, Gray's Inn Road, London, WC1X 8EB
  • LUCIENE JAMES LIMITED — corporate-nominee-director (resigned 2004-07-22)
    280 Grays Inn Road, London, WC1X 8EB