Dragons’ Den TrackerWhat Happened to Spirit Cleaner After Dragons’ Den?
Spirit Cleaner appeared on Dragons’ Den in 2009, Series 7 Episode 8. The business was a recyclable cleaning spirit. No deal was made — the Dragons decided not to invest. The business is still active today.
The Pitch
Gary Herriet and Tom Row walked into the Den in 2009 with a recyclable cleaning spirit. They were asking for £120,000.
Despite their best efforts, the pitch didn’t convince the Dragons to open their wallets.
The Deal
No deal was made. The Dragons weren’t persuaded to invest, and Gary Herriet and Tom Row left the Den without backing.
What Happened After the Show
Spirit Cleaner is one of those Den stories that actually lasted. Having appeared on the show back in 2009, the company has now been trading for well over a decade — an outcome that puts it ahead of the vast majority of startup ventures, let alone television pitches.
Is Spirit Cleaner Still in Business?
Yes. Spirit Cleaner appears to still be trading. Companies House records confirm the business is currently active.
Related Companies
If you’re curious about other businesses from the same episode, you might also want to look at Earle's, Motor Mouse, Quick Play Sport, Extreme Fliers Toys. Each has its own story of what happened after the Den.
Watch the Pitch
Companies House Data
- Status
- active
- Company Number
- 11739323
- Registered Name
- ACA SPIRIT LIMITED
- Incorporated
- 2018-12-21
- Company Type
- ltd
- SIC Codes
- 46410, 82302, 85590
- Registered Address
- 4 Hemsby Court Greendale Road, Arnold, Nottingham, NG5 6QE, England
- Accounts
- micro-entity (period ending 2024-12-31)
- Latest Financials
- Total Assets Less Liabilities
- £23999
- Employees
- 1
- Period
- 2024-01-01 to 2024-12-31
- Officers
-
BING, Feng Bob
— director
4 Hemsby Court, Greendale Road, Arnold, Nottingham, NG5 6QE, England
-
GUO, Zheng Yi Jaye
— director
4 Hemsby Court, Greendale Road, Arnold, Nottingham, NG5 6QE, England
-
BING, Feng Bob
— director