What Happened to Stashed Products After Dragons’ Den?
Stashed Products appeared on Dragons’ Den in 2025, Series 22 Episode 7. The business was a hook rack for bikes. They secured investment from Touker Suleyman on the show. The business is still active today.
The Pitch
Elliot Tanner walked into the Den in 2025 with a hook rack for bikes. They were asking for £100,000 in exchange for 7% of the business.
The pitch landed well enough in the Den that at least one Dragon decided to back it.
The Deal
A deal was struck on the show. Touker Suleyman offered £100,000 for 7% (Drops to 4% upon investment being repaid), and Elliot Tanner accepted.
It’s worth noting that Dragons’ Den deals agreed on camera often go through further negotiation off-screen. Some complete as shown; others are renegotiated or never finalise at all. The company’s subsequent trading history is the clearest indicator of what actually happened.
What Happened After the Show
Stashed Products is one of those Den stories that actually lasted. The company has now been trading for around 1 years since the pitch.
Is Stashed Products Still in Business?
Yes. Stashed Products appears to still be trading. Companies House records confirm the business is currently active.
Related Companies
If you’re curious about other businesses from the same episode, you might also want to look at Lumberjaxe Food Company, Unpause. Each has its own story of what happened after the Den.
Watch the Pitch
Companies House Data
- Status
- active
- Company Number
- 13526963
- Registered Name
- STASHED PRODUCTS LIMITED
- Incorporated
- 2021-07-23
- Company Type
- ltd
- SIC Codes
- 32300
- Registered Address
- Unit 6 Abermule Business Park, Abermule, Montgomery, Powys, SY15 6FB, Wales
- Accounts
- total-exemption-full (period ending 2025-09-30)
- Latest Financials
- Total Assets Less Liabilities
- £911393
- Employees
- 13
- Period
- 2024-10-01 to 2025-09-30
- Officers
-
TANNER, Elliot James
— director
Ivy Cottage, Hyssington, Montgomery, Powys, SY15 6DZ, Wales
-
RUST, Richard Peter William
— secretary (resigned 2023-04-01)
Accounts Bungalow, Llanberis, Caernarfon, Gwynedd, LL55 4EL, Wales
-
TANNER, Elliot James
— director
Dragons’ Den Tracker