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What Happened to Stashed Products After Dragons’ Den?

Stashed Products appeared on Dragons’ Den in 2025, Series 22 Episode 7. The business was a hook rack for bikes. They secured investment from Touker Suleyman on the show. The business is still active today.

The Pitch

Elliot Tanner walked into the Den in 2025 with a hook rack for bikes. They were asking for £100,000 in exchange for 7% of the business.

The pitch landed well enough in the Den that at least one Dragon decided to back it.

The Deal

A deal was struck on the show. Touker Suleyman offered £100,000 for 7% (Drops to 4% upon investment being repaid), and Elliot Tanner accepted.

It’s worth noting that Dragons’ Den deals agreed on camera often go through further negotiation off-screen. Some complete as shown; others are renegotiated or never finalise at all. The company’s subsequent trading history is the clearest indicator of what actually happened.

What Happened After the Show

Stashed Products is one of those Den stories that actually lasted. The company has now been trading for around 1 years since the pitch.

Is Stashed Products Still in Business?

Yes. Stashed Products appears to still be trading. Companies House records confirm the business is currently active.

Related Companies

If you’re curious about other businesses from the same episode, you might also want to look at Lumberjaxe Food Company, Unpause. Each has its own story of what happened after the Den.

Watch the Pitch

Companies House Data

Status
active
Company Number
13526963
Registered Name
STASHED PRODUCTS LIMITED
Incorporated
2021-07-23
Company Type
ltd
SIC Codes
32300
Registered Address
Unit 6 Abermule Business Park, Abermule, Montgomery, Powys, SY15 6FB, Wales
Accounts
total-exemption-full (period ending 2025-09-30)
Latest Financials
Total Assets Less Liabilities
£911393
Employees
13
Period
2024-10-01 to 2025-09-30
Officers
  • TANNER, Elliot James — director
    Ivy Cottage, Hyssington, Montgomery, Powys, SY15 6DZ, Wales
  • RUST, Richard Peter William — secretary (resigned 2023-04-01)
    Accounts Bungalow, Llanberis, Caernarfon, Gwynedd, LL55 4EL, Wales