What Happened to The Flex FX Enterprise After Dragons’ Den?
The Flex FX Enterprise appeared on Dragons’ Den in 2010, Series 8 Episode 1. The business was a bollywood dancing shows. No deal was made — the Dragons decided not to invest. The company was dissolved in 2016.
The Pitch
Nizzamul Chowdry walked into the Den in 2010 with a bollywood dancing shows. They were asking for £200,000 in exchange for 30% of the business.
Despite their best efforts, the pitch didn’t convince the Dragons to open their wallets.
The Deal
No deal was made. The Dragons weren’t persuaded to invest, and Nizzamul Chowdry left the Den without backing.
What Happened After the Show
The Flex FX Enterprise did not survive long-term. The company was dissolved in 2016, some 6 years after the pitch.
This is not an unusual outcome. The majority of businesses that appear on Dragons’ Den, deal or no deal, don’t make it in the long run. The show can provide a platform and capital, but it can’t substitute for a sustainable business model.
Is The Flex FX Enterprise Still in Business?
No. The Flex FX Enterprise is no longer in business. Companies House records show the company is in liquidation.
Related Companies
If you’re curious about other businesses from the same episode, you might also want to look at Pebblebed Vineyard (rebranded as Darts Farm), Worthenshaw's (rebranded as Kirsty's), Flow Signals, ShedSafe. Each has its own story of what happened after the Den.
Watch the Pitch
Companies House Data
- Status
- liquidation
- Company Number
- NI615061
- Registered Name
- FX4 ENTERPRISE LTD
- Incorporated
- 2012-10-19
- Company Type
- ltd
- SIC Codes
- 45200
- Registered Address
- Lecale Cf 50 Stranmillis Embankment, Belfast, BT9 5FL
- Accounts
- total-exemption-small (period ending 2013-10-31)
- Officers
-
CURISTAN, John Sheridan
— director (resigned 2018-04-30)
1, Francis Street, Belfast, BT1 1EJ, Northern Ireland
-
CURISTAN, John Sheridan
— director (resigned 2015-07-17)
1, Francis Street, Belfast, BT1 1EJ, United Kingdom
-
CURISTAN, John Sheridan
— director (resigned 2018-04-30)
Dragons’ Den Tracker