Dragons’ Den TrackerWhat Happened to The Giant Snow Globe After Dragons’ Den?
The Giant Snow Globe appeared on Dragons’ Den in 2010, Series 8 Episode 7. The business was a winter themed attraction. No deal was made — the Dragons decided not to invest. The business is still active today.
The Pitch
Alastair Heelas walked into the Den in 2010 with a winter themed attraction. They were asking for £180,000.
Despite their best efforts, the pitch didn’t convince the Dragons to open their wallets.
The Deal
No deal was made. The Dragons weren’t persuaded to invest, and Alastair Heelas left the Den without backing.
What Happened After the Show
The Giant Snow Globe is one of those Den stories that actually lasted. Having appeared on the show back in 2010, the company has now been trading for well over a decade — an outcome that puts it ahead of the vast majority of startup ventures, let alone television pitches.
Is The Giant Snow Globe Still in Business?
Yes. The Giant Snow Globe appears to still be trading. Companies House records confirm the business is currently active.
Related Companies
If you’re curious about other businesses from the same episode, you might also want to look at SURVIVA – SURVIVA JAK, The Wand Company, Sqeasy, Life Science Services. Each has its own story of what happened after the Den.
Watch the Pitch
Companies House Data
- Status
- active
- Company Number
- 07169456
- Registered Name
- THE GIANT SNOW GLOBE LTD
- Incorporated
- 2010-02-25
- Company Type
- ltd
- SIC Codes
- 82990
- Registered Address
- 19 Montpelier Avenue, Bexley, Kent, DA5 3AP, England
- Accounts
- total-exemption-full (period ending 2025-02-28)
- Latest Financials
- Total Assets Less Liabilities
- -52032
- Employees
- 0
- Period
- 1.3.24 to 28.2.25
- Officers
-
ANDERSON, Anne
— director
19 Montpelier Avenue, Bexley, Kent, DA5 3AP, United Kingdom
-
ANDERSON, Anne
— director