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What Happened to Turbo Rocks After Dragons’ Den?

Turbo Rocks appeared on Dragons’ Den in 2022, Series 19 Episode 7. The business was a indoor cycling device. They secured investment from Sara Davies and Touker Suleyman on the show. The business is still active today.

The Pitch

Steven Murr walked into the Den in 2022 with a indoor cycling device. They were asking for £80,000 in exchange for 40% of the business.

The pitch landed well enough in the Den that at least one Dragon decided to back it.

The Deal

A deal was struck on the show. Sara Davies and Touker Suleyman offered £80,000 for 40%, and Steven Murr accepted.

It’s worth noting that Dragons’ Den deals agreed on camera often go through further negotiation off-screen. Some complete as shown; others are renegotiated or never finalise at all. The company’s subsequent trading history is the clearest indicator of what actually happened.

What Happened After the Show

Turbo Rocks is one of those Den stories that actually lasted. The business has now been trading for around 5 years since the pitch.

Is Turbo Rocks Still Available?

Yes. Turborocks Limited appears to still be trading. Companies House records confirm the business is currently active.

Related Companies

If you’re curious about other businesses from the same episode, you might also want to look at Bottle Shot Brew, Toucan Giving, Green Bell Packaging. Each has its own story of what happened after the Den.

Watch the Pitch

Companies House Data

Status
active
Company Number
13168501
Registered Name
TURBOROCKS LIMITED
Incorporated
2021-01-29
Company Type
ltd
SIC Codes
47640
Registered Address
Harnham Farm Cottage, Norton Fitzwarren, Taunton, TA4 1BX, England
Accounts
total-exemption-full (period ending 2025-01-31)
Latest Financials
Total Assets Less Liabilities
£6936
Employees
3
Period
2024-02-01 to 31 January 2025
Officers
  • MURR, Steven Robert — director
    Harnham Farm Cottage, Norton Fitzwarren, Taunton, TA4 1BX, England
← Series 19 ← Episode 7