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What Happened to T.U.R.F (The Ultimate Racing Fraternity) After Dragons’ Den?

T.U.R.F (The Ultimate Racing Fraternity) appeared on Dragons’ Den in 2009, Series 7 Episode 8. The business was a shareholding in professional race horses. No deal was made — the Dragons decided not to invest. The company was dissolved in 2013.

The Pitch

Brett Little and Edward Cryton walked into the Den in 2009 with a shareholding in professional race horses. They were asking for £150,000.

Despite their best efforts, the pitch didn’t convince the Dragons to open their wallets.

The Deal

No deal was made. The Dragons weren’t persuaded to invest, and Brett Little and Edward Cryton left the Den without backing.

What Happened After the Show

T.U.R.F (The Ultimate Racing Fraternity) did not survive long-term. The company was dissolved in 2013, some 4 years after the pitch.

This is not an unusual outcome. The majority of businesses that appear on Dragons’ Den, deal or no deal, don’t make it in the long run. The show can provide a platform and capital, but it can’t substitute for a sustainable business model.

Is T.U.R.F (The Ultimate Racing Fraternity) Still in Business?

No. T.U.R.F (The Ultimate Racing Fraternity) is no longer in business. Companies House records show the company has been dissolved.

Related Companies

If you’re curious about other businesses from the same episode, you might also want to look at Earle's, Motor Mouse, Quick Play Sport, Extreme Fliers Toys. Each has its own story of what happened after the Den.

Watch the Pitch

Companies House Data

Status
dissolved
Company Number
06798203
Registered Name
THE ULTIMATE RACING FRATERNITY LIMITED
Incorporated
2009-01-22 (ceased 2012-08-07)
Company Type
ltd
SIC Codes
9133
Registered Address
16-18 Woodford Road, Forest Gate, London, E7 0HA, United Kingdom
Accounts
total-exemption-small (period ending 2011-01-31)
Officers
  • LITTLE, Brett Lloyd, Lord — director
    77-A, Station Road, Chingford, London, E4 7BU
  • ZUBAIR, Kamran — director (resigned 2009-02-04)
    16-18, Woodford Road, Forest Gate, London, E7 0HA, United Kingdom