What Happened to Wiggy After Dragons’ Den?
Wiggy appeared on Dragons’ Den in 2024, Series 21 Episode 14. The business was a natural vitamins and minerals alternative to viagra. No deal was made — the Dragons decided not to invest. The business is still active today.
The Pitch
Charlotte and Wesley Pierce walked into the Den in 2024 with a natural vitamins and minerals alternative to viagra. They were asking for £50,000 in exchange for 10% of the business.
Despite their best efforts, the pitch didn’t convince the Dragons to open their wallets.
The Deal
No deal was made. The Dragons weren’t persuaded to invest, and Charlotte and Wesley Pierce left the Den without backing.
What Happened After the Show
Wiggy is one of those Den stories that actually lasted. The business has now been trading for around 4 years since the pitch.
Is Wiggy Still Available?
Yes. Wiggy Group Ltd appears to still be trading. Companies House records confirm the business is currently active.
Related Companies
If you’re curious about other businesses from the same episode, you might also want to look at Yard Art UK Ltd, Nidhogger Mead, Stomp It Foot Drum Kit [ note 1 ], Nail Pad. Each has its own story of what happened after the Den.
Watch the Pitch
Companies House Data
- Status
- active
- Company Number
- 13909388
- Registered Name
- WIGGY GROUP LTD
- Incorporated
- 2022-02-11
- Company Type
- ltd
- SIC Codes
- 10890, 47290, 47910, 47990
- Registered Address
- Kings Parade, Lower Coombe Street, Croydon, Surrey, CR0 1AA, United Kingdom
- Accounts
- total-exemption-full (period ending 2024-09-30)
- Latest Financials
- Employees
- 1
- Period
- 2023-10-01 to 2024-09-30
- Officers
-
PEARCE, Wesley Ryan
— director
Kings Parade, Lower Coombe Street, Croydon, Surrey, CR0 1AA, United Kingdom
-
PEARCE, Wesley Ryan
— director
Dragons’ Den Tracker