Dragons’ Den TrackerWhat Happened to Autoblaze After Dragons’ Den?
Autoblaze appeared on Dragons’ Den in 2017, Series 14 Episode 15. The business was a wood-burning stove ignition system. No deal was made — the Dragons decided not to invest. The company was dissolved in 2018.
The Pitch
Matthew Statham walked into the Den in 2017 with a wood-burning stove ignition system. They were asking for £150,000 in exchange for 15% of the business.
Despite their best efforts, the pitch didn’t convince the Dragons to open their wallets.
The Deal
No deal was made. The Dragons weren’t persuaded to invest, and Matthew Statham left the Den without backing.
What Happened After the Show
Autoblaze did not survive long-term. The company was dissolved in 2018 — just a year after appearing on the show.
This is not an unusual outcome. The majority of businesses that appear on Dragons’ Den, deal or no deal, don’t make it in the long run. The show can provide a platform and capital, but it can’t substitute for a sustainable business model.
Is Autoblaze Still in Business?
No. Autoblaze is no longer in business. Companies House records show the company has been dissolved.
Related Companies
If you’re curious about other businesses from the same episode, you might also want to look at M14 Industries, Micro Fitness, Ripped Luggage Ltd, Howdah Foods and Snacks. Each has its own story of what happened after the Den.
Watch the Pitch
Companies House Data
- Status
- dissolved
- Company Number
- 09333691
- Registered Name
- AUTOBLAZE LIMITED
- Incorporated
- 2014-12-01 (ceased 2018-05-08)
- Company Type
- ltd
- SIC Codes
- 27900
- Registered Address
- Wharf Centre, Wharf Street, Warwick, Warwickshire, CV34 5LB
- Accounts
- N/A (period ending 2017-09-30)
- Latest Financials
- Total Assets Less Liabilities
- -34119
- Period
- 1.10.16 to 30.9.17
- Officers
-
STATHAM, Matthew Quentin
— director
64 Wilmhurst Rd, Warwick, Warwickshire, CV34 5LN, England
-
STATHAM, Matthew Quentin
— director