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What Happened to Howdah Foods and Snacks After Dragons’ Den?

Howdah Foods and Snacks appeared on Dragons’ Den in 2017, Series 14 Episode 15. The business was a indian foods and snacks. No deal was made — the Dragons decided not to invest. The business is still active today.

The Pitch

Falu Shah walked into the Den in 2017 with a indian foods and snacks. They were asking for £100,000 in exchange for 17.5% of the business.

Despite their best efforts, the pitch didn’t convince the Dragons to open their wallets.

The Deal

No deal was made. The Dragons weren’t persuaded to invest, and Falu Shah left the Den without backing.

What Happened After the Show

Howdah Foods and Snacks is one of those Den stories that actually lasted. Having appeared on the show back in 2017, the company has now been trading for well over a decade — an outcome that puts it ahead of the vast majority of startup ventures, let alone television pitches.

Is Howdah Foods and Snacks Still in Business?

Yes. Howdah Foods and Snacks appears to still be trading. Companies House records confirm the business is currently active.

Related Companies

If you’re curious about other businesses from the same episode, you might also want to look at M14 Industries, Micro Fitness, Autoblaze, Ripped Luggage Ltd. Each has its own story of what happened after the Den.

Watch the Pitch

Companies House Data

Status
active
Company Number
10939292
Registered Name
HOWDAH FOODS & SNACKS LTD
Incorporated
2017-08-31
Company Type
ltd
SIC Codes
47810
Registered Address
C/O Bishop Fleming, Salt Quay House 4 North East Quay, Sutton Harbour, Plymouth, Devon, PL4 0BN, England
Accounts
total-exemption-full (period ending 2024-08-30)
Latest Financials
Total Assets Less Liabilities
£131952
Employees
1
Period
31/08/2023 to 30/08/2024
Officers
  • SHAH, Falguni Samir — director
    C/O Bishop Fleming, Salt Quay House, 4 North East Quay, Sutton Harbour, Plymouth, Devon, PL4 0BN, England
  • SHAH, Akash — director (resigned 2018-02-12)
    Shacter Cohen & Bor, 31 Sackville Street, Manchester, M1 3LZ, England
  • SHAH, Juhi — director (resigned 2021-07-03)
    Shacter Cohen & Bor, 31 Sackville Street, Manchester, M1 3LZ, England
← Series 14 ← Episode 15