What Happened to Beach Break Live After Dragons’ Den?
Beach Break Live appeared on Dragons’ Den in 2007, Series 5 Episode 1. The business was a events company. They secured investment from Peter Jones on the show. The company was dissolved in 2020.
The Pitch
Celia Norowzian & Ian Forshew walked into the Den in 2007 with a events company. They were asking for £50,000 in exchange for 25% of the business.
The pitch landed well enough in the Den that at least one Dragon decided to back it.
The Deal
A deal was struck on the show. Peter Jones offered £50,000 for 25%, and Celia Norowzian & Ian Forshew accepted.
It’s worth noting that Dragons’ Den deals agreed on camera often go through further negotiation off-screen. Some complete as shown; others are renegotiated or never finalise at all. The company’s subsequent trading history is the clearest indicator of what actually happened.
What Happened After the Show
Beach Break Live did not survive long-term. The company was dissolved in 2020, some 13 years after the pitch.
This is not an unusual outcome. The majority of businesses that appear on Dragons’ Den, deal or no deal, don’t make it in the long run. The show can provide a platform and capital, but it can’t substitute for a sustainable business model.
Is Beach Break Live Still in Business?
No. Beach Break Live is no longer in business. Based on available records, the company is dissolved (2020).
Related Companies
If you’re curious about other businesses from the same episode, you might also want to look at Goldgenie (formerly Midas Touch), Double Dates, Thydrys, Furriballs. Each has its own story of what happened after the Den.
Watch the Pitch
Companies House Data
- Status
- active
- Company Number
- 14078908
- Registered Name
- BEACH BREAKS LTD
- Incorporated
- 2022-04-29
- Company Type
- ltd
- SIC Codes
- 68209
- Registered Address
- St James' Hall, Mill Road, Lancing, West Sussex, BN15 0PT, England
- Accounts
- total-exemption-full (period ending 2024-12-31)
- Latest Financials
- Total Assets Less Liabilities
- £380983
- Employees
- 3
- Period
- 1.1.24 to 31.12.24
- Officers
-
SELMAN, Brian John
— director
St James' Hall, Mill Road, Lancing, West Sussex, BN15 0PT, England
-
SMITH, Emma Joanne
— director
St James' Hall, Mill Road, Lancing, West Sussex, BN15 0PT, England
-
SMITH, Willem David
— director
St James' Hall, Mill Road, Lancing, West Sussex, BN15 0PT, England
-
SELMAN, Brian John
— director
Dragons’ Den Tracker