Dragons’ Den TrackerWhat Happened to Boun Beans After Dragons’ Den?
Boun Beans appeared on Dragons’ Den in 2018, Series 16 Episode 2. The business was a hand roasted coffee beans. No deal was made — the Dragons decided not to invest. The business is still active today.
The Pitch
Robel Iyassu walked into the Den in 2018 with a hand roasted coffee beans. They were asking for £75,000 in exchange for 7.5% of the business.
Despite their best efforts, the pitch didn’t convince the Dragons to open their wallets.
The Deal
No deal was made. The Dragons weren’t persuaded to invest, and Robel Iyassu left the Den without backing.
What Happened After the Show
Boun Beans is one of those Den stories that actually lasted. Having appeared on the show in 2018, the business has now been trading for over a decade — an outcome that puts it ahead of the vast majority of startup ventures, let alone television pitches.
Is Boun Beans Still Available?
Yes. Personal Coffee Ltd appears to still be trading. Companies House records confirm the business is currently active.
Related Companies
If you’re curious about other businesses from the same episode, you might also want to look at Look After My Bills, TanOrganic, Funky Seal Wetsuits. Each has its own story of what happened after the Den.
Watch the Pitch
Companies House Data
- Status
- active
- Company Number
- 10137054
- Registered Name
- PERSONAL COFFEE LTD
- Incorporated
- 2016-04-21
- Company Type
- ltd
- SIC Codes
- 46370, 72190
- Registered Address
- 35 Oxgate House Oxgate Lane, London, NW2 7FQ, England
- Accounts
- micro-entity (period ending 2025-04-30)
- Latest Financials
- Total Assets Less Liabilities
- -213
- Employees
- 2
- Period
- 1.5.24 to 30.4.25
- Officers
-
IYASSU, Robel
— director
35 Oxgate House, Oxgate Lane, London, NW2 7FQ, England
-
IYASSU, Robel
— director