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What Happened to Curiosities for Kids After Dragons’ Den?

Curiosities for Kids appeared on Dragons’ Den in 2005, Series 1 Episode 3. The business was a children's toys for travel. No deal was made — the Dragons decided not to invest. The company was dissolved in 2006.

The Pitch

Suzanne Longworth walked into the Den in 2005 with a children's toys for travel. They were asking for N/A.

Despite their best efforts, the pitch didn’t convince the Dragons to open their wallets.

The Deal

No deal was made. The Dragons weren’t persuaded to invest, and Suzanne Longworth left the Den without backing.

What Happened After the Show

Curiosities for Kids did not survive long-term. The company was dissolved in 2006 — just a year after appearing on the show.

This is not an unusual outcome. The majority of businesses that appear on Dragons’ Den, deal or no deal, don’t make it in the long run. The show can provide a platform and capital, but it can’t substitute for a sustainable business model.

Is Curiosities for Kids Still in Business?

No. Curiosities for Kids is no longer in business. Based on available records, the company is dissolved (2006).

Related Companies

If you’re curious about other businesses from the same episode, you might also want to look at Le Beanock, IV Cam, Industrial Control Systems, Care Free House, Esme Ertekin Shoe Club. Each has its own story of what happened after the Den.

Watch the Pitch

Companies House Data

Status
active
Company Number
11778606
Registered Name
FORMALISED CURIOSITIES LTD
Incorporated
2019-01-21
Company Type
ltd
SIC Codes
72110, 74100
Registered Address
Flat 23 57 Kingsland High Street, London, E8 2FA, England
Accounts
micro-entity (period ending 2025-01-31)
Latest Financials
Total Assets Less Liabilities
£2191
Employees
0
Period
1 February 2024 to 31 January 2025
Officers
  • DIAS, Jessica Kate — director
    Flat 23, 57 Kingsland High Street, London, E8 2FA, England
  • ARNARDOTTIR, Thora Hafdis — director (resigned 2021-01-31)
    206 Westbourne Avenue, Westbourne Avenue, Gateshead, NE8 4NR, United Kingdom