What Happened to Granny Marmalade After Dragons’ Den?
Granny Marmalade appeared on Dragons’ Den in 2015, Series 12 Episode 11. The business was a selection of marmalades. No deal was made — the Dragons decided not to invest. The business is still active today.
The Pitch
Nicola Frith and Lindsey Oldroyd walked into the Den in 2015 with a selection of marmalades. They were asking for £50,000 in exchange for 20% of the business.
Despite their best efforts, the pitch didn’t convince the Dragons to open their wallets.
The Deal
No deal was made. The Dragons weren’t persuaded to invest, and Nicola Frith and Lindsey Oldroyd left the Den without backing.
What Happened After the Show
Granny Marmalade is one of those Den stories that actually lasted. Having appeared on the show back in 2015, the company has now been trading for well over a decade — an outcome that puts it ahead of the vast majority of startup ventures, let alone television pitches.
Is Granny Marmalade Still in Business?
Yes. Granny Marmalade appears to still be trading.
Related Companies
If you’re curious about other businesses from the same episode, you might also want to look at Flavourly, Seabung, Airwheel, Sorcit Ltd (Colapz). Each has its own story of what happened after the Den.
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