Dragons’ Den Tracker

The Pitch

Hanna Sillitoe walked into the Den in 2019 with a skin care product. They were asking for £50,000 in exchange for 20% of the business.

The pitch landed well enough in the Den that at least one Dragon decided to back it.

The Deal

A deal was struck on the show. Tej Lalvani and Peter Jones offered £50,000 for 20%, and Hanna Sillitoe accepted.

It’s worth noting that Dragons’ Den deals agreed on camera often go through further negotiation off-screen. Some complete as shown; others are renegotiated or never finalise at all. The company’s subsequent trading history is the clearest indicator of what actually happened.

What Happened After the Show

Hannasillitoe skin care products is one of those Den stories that actually lasted. Having appeared on the show back in 2019, the company has now been trading for well over a decade — an outcome that puts it ahead of the vast majority of startup ventures, let alone television pitches.

Is Hannasillitoe skin care products Still in Business?

Yes. Hannasillitoe skin care products appears to still be trading. Companies House records confirm the business is currently active.

Related Companies

If you’re curious about other businesses from the same episode, you might also want to look at Mak Tok, Stroodles - Pasta Straws, The Interior Design Toolkit, GloRide. Each has its own story of what happened after the Den.

Watch the Pitch

Videos

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Hanna's Triumph Over Adversity Sparks Five-Way Bidding War | Dragons' Den

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Hannah Sillitoe - YesStories