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What Happened to i-stay (Falcon Bags) After Dragons’ Den?

i-stay (Falcon Bags) appeared on Dragons’ Den in 2016, Series 14 Episode 3. The business was a non-slip shoulder strap for bags and rucksacks. No deal was made — the Dragons decided not to invest. The business is still active today.

The Pitch

Anneka Chauhan and John Chauhan walked into the Den in 2016 with a non-slip shoulder strap for bags and rucksacks. They were asking for £50,000 in exchange for 10% of the business.

Despite their best efforts, the pitch didn’t convince the Dragons to open their wallets.

The Deal

No deal was made. The Dragons weren’t persuaded to invest, and Anneka Chauhan and John Chauhan left the Den without backing.

What Happened After the Show

i-stay (Falcon Bags) is one of those Den stories that actually lasted. Having appeared on the show in 2016, the business has now been trading for over two decades — an outcome that puts it ahead of the vast majority of startup ventures, let alone television pitches.

Is i-stay (Falcon Bags) Still Available?

Yes. Falcon International Bags Limited appears to still be trading. Companies House records confirm the business is currently active.

Related Companies

If you’re curious about other businesses from the same episode, you might also want to look at Iveson & Sage (renamed Hope and Ivy), The Snaffling Pig, Mini You. Each has its own story of what happened after the Den.

Watch the Pitch

Companies House Data

Status
active
Company Number
02920899
Registered Name
FALCON INTERNATIONAL BAGS LIMITED
Incorporated
1994-04-20
Company Type
ltd
SIC Codes
46760
Registered Address
Artisans' House, 7 Queensbridge, Northampton, Northamptonshire, NN4 7BF, United Kingdom
Accounts
total-exemption-full (period ending 2024-09-30)
Latest Financials
Total Assets Less Liabilities
£1881
Employees
1
Period
1.10.23 to 30.9.24
Officers
  • CHAUHAN, Anneka Bhavini — director
    Artisans' House, 7 Queensbridge, Northampton, Northamptonshire, NN4 7BF, United Kingdom
  • CHAUHAN, Anjna — secretary (resigned 2020-07-01)
    Artisans' House, 7 Queensbridge, Northampton, Northamptonshire, NN4 7BF, United Kingdom
  • WATERLOW SECRETARIES LIMITED — corporate-nominee-secretary (resigned 1994-04-20)
    6-8 Underwood Street, London, N1 7JQ
  • CHAUHAN, Anjna — director (resigned 2020-07-01)
    Artisans' House, 7 Queensbridge, Northampton, Northamptonshire, NN4 7BF, United Kingdom
  • CHAUHAN, Satish — director (resigned 2020-07-01)
    Artisans' House, 7 Queensbridge, Northampton, Northamptonshire, NN4 7BF, United Kingdom
  • CHAUHAN-METAJ, Heena — director (resigned 2020-07-01)
    Artisans' House, 7 Queensbridge, Northampton, Northamptonshire, NN4 7BF, United Kingdom
  • WATERLOW NOMINEES LIMITED — corporate-nominee-director (resigned 1994-04-20)
    6-8 Underwood Street, London, N1 7JQ
← Series 14 ← Episode 3