Dragons’ Den TrackerWhat Happened to Liquiproof After Dragons’ Den?
Liquiproof appeared on Dragons’ Den in 2016, Series 13 Episode 11. The business was a waterproof coating for footwear, hats and clothing. They secured investment from Touker Suleyman on the show. The business is still active today.
The Pitch
Caner Veli walked into the Den in 2016 with a waterproof coating for footwear, hats and clothing. They were asking for £100,000 in exchange for 50% of the business.
The pitch landed well enough in the Den that at least one Dragon decided to back it.
The Deal
A deal was struck on the show. Touker Suleyman offered £100,000 for 50%, and Caner Veli accepted.
It’s worth noting that Dragons’ Den deals agreed on camera often go through further negotiation off-screen. Some complete as shown; others are renegotiated or never finalise at all. The company’s subsequent trading history is the clearest indicator of what actually happened.
What Happened After the Show
Liquiproof is one of those Den stories that actually lasted. Having appeared on the show back in 2016, the company has now been trading for well over a decade — an outcome that puts it ahead of the vast majority of startup ventures, let alone television pitches.
Is Liquiproof Still in Business?
Yes. Liquiproof appears to still be trading. Companies House records confirm the business is currently active.
Related Companies
If you’re curious about other businesses from the same episode, you might also want to look at Latest Free Stuff, Biotiful Dairy, Wireless Fitness. Each has its own story of what happened after the Den.
Watch the Pitch
Companies House Data
- Status
- active
- Company Number
- 07957188
- Registered Name
- LIQUIPROOF LIMITED
- Incorporated
- 2012-02-21
- Company Type
- ltd
- SIC Codes
- 32990
- Registered Address
- 20-22 Wenlock Road, London, N1 7GU, England
- Accounts
- micro-entity (period ending 2024-12-31)
- Latest Financials
- Total Assets Less Liabilities
- £4228
- Employees
- 3
- Period
- 1 January 2024 to 31 December 2024
- Officers
-
BRERETON, William
— director
20-22, Wenlock Road, London, N1 7GU, England
-
GILBERTSON, Joshua Mano Ngawhau
— director
25a, Neal Street, London, WC2H 9PR
-
SYNERGEE LIMITED
— corporate-secretary (resigned 2015-06-16)
8 Lonsdale Gardens, 2nd Floor, Lonsdale Gardens, Tunbridge Wells, Kent, TN1 1NU, England
-
BROOKMAN, Ricky James
— director (resigned 2014-01-01)
32, Avebury Avenue, Tonbridge, Kent, TN9 1TL, England
-
SULEYMAN, Touker
— director (resigned 2018-01-01)
85 Frampton Street, London, NW8 8NQ, United Kingdom
-
VELI, Caner
— director (resigned 2020-05-15)
20-22, Wenlock Road, London, N1 7GU, England
-
VELI, Savas
— director (resigned 2014-01-15)
65, Hilden Park Road, Hildenborough, Tonbridge, Kent, TN11 9BW, England
-
BRERETON, William
— director