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What Happened to Mara Seaweed After Dragons’ Den?

Mara Seaweed appeared on Dragons’ Den in 2015, Series 13 Episode 4. The business was a seaweed condiments. They secured investment from Touker Suleyman on the show. The company was sold in 2024.

The Pitch

Fiona Houston and Rory McFee walked into the Den in 2015 with a seaweed condiments. They were asking for £100,000 in exchange for 50% of the business.

The pitch landed well enough in the Den that at least one Dragon decided to back it.

The Deal

A deal was struck on the show. Touker Suleyman offered £100,000 for 50%, and Fiona Houston and Rory McFee accepted.

It’s worth noting that Dragons’ Den deals agreed on camera often go through further negotiation off-screen. Some complete as shown; others are renegotiated or never finalise at all. The company’s subsequent trading history is the clearest indicator of what actually happened.

What Happened After the Show

Mara Seaweed did not survive long-term. The company was dissolved in 2024, some 9 years after the pitch.

This is not an unusual outcome. The majority of businesses that appear on Dragons’ Den, deal or no deal, don’t make it in the long run. The show can provide a platform and capital, but it can’t substitute for a sustainable business model.

Is Mara Seaweed Still in Business?

No. Mara Seaweed is no longer in business. Companies House records show the company has been dissolved.

Related Companies

If you’re curious about other businesses from the same episode, you might also want to look at Tags Snack Foods Ltd, Timberkits Ltd, Loodini, Shine Like A Celeb. Each has its own story of what happened after the Den.

Watch the Pitch

Companies House Data

Status
dissolved
Company Number
SC390829
Registered Name
MARA SEAWEED LTD
Incorporated
2010-12-29 (ceased 2024-09-21)
Company Type
ltd
SIC Codes
10840, 46370, 47290
Registered Address
C/O Frp Advisory Trading Limited Apex 3, 95 Haymarket Terrace, Edinburgh, EH12 5HD
Accounts
total-exemption-full (period ending 2021-12-31)
Latest Financials
Total Assets Less Liabilities
£1922880
Employees
10
Period
2021-01-01 to 31 December 2021
Officers
  • HOUSTON, Fiona Anne Bremner — director
    Wynd House, Rankeillor Street, Elie, Leven, KY9 1DJ, Scotland
  • WILLIAMS, David Antony — director
    Hitchens Onsett, Scaleby, Carlisle, CA6 4JX, England
  • WOOD, William Duncan — director
    Wynd House, Rankeillor Street, Elie, Leven, KY9 1DJ, Scotland
  • BLACK, Lesley — secretary (resigned 2022-06-17)
    39, Hillpark Grove, Edinburgh, EH4 7AP, Scotland
  • HOUSTON, Fiona Anne Bremner — secretary (resigned 2021-12-21)
    3, East Fettes Ave, Edinburgh, EH4 1DN, United Kingdom
  • ROBERTS, Douglas — secretary (resigned 2022-06-17)
    19a, Canning Street, Edinburgh, EH3 8HE, Scotland
  • DOVER, John Harvey, Mr. — director (resigned 2018-05-23)
    9, Greenhill Avenue, Giffnock, Glasgow, G46 6QX, Scotland
  • FALLON, James, Mr. — director (resigned 2017-10-24)
    41, Hatherop Road, Fairford, Gloucestershire, GL7 4LD, England
  • MILNE, Alexandra Katharine Anna, Mrs. — director (resigned 2019-01-25)
    6, Long Craig Rigg, West Shore Road, Edinburgh, EH5 1QT, Scotland
  • WORSNOP, Robin Stewart — director (resigned 2017-09-28)
    6, Long Craig Rigg, West Shore Road, Edinburgh, EH5 1QT, Scotland
← Series 13 ← Episode 4