Dragons’ Den TrackerWhat Happened to MyDish.co.uk After Dragons’ Den?
MyDish.co.uk appeared on Dragons’ Den in 2009, Series 7 Episode 5. The business was a online community for sharing recipes with friends and family. They secured investment from Deborah Meaden on the show. The business is still active today.
The Pitch
Carol Savage & Jason White walked into the Den in 2009 with a online community for sharing recipes with friends and family. They were asking for £100,000 in exchange for 15% of the business.
The pitch landed well enough in the Den that at least one Dragon decided to back it.
The Deal
A deal was struck on the show. Deborah Meaden offered £100,000 for 15% [ note 9 ], and Carol Savage & Jason White accepted.
It’s worth noting that Dragons’ Den deals agreed on camera often go through further negotiation off-screen. Some complete as shown; others are renegotiated or never finalise at all. The company’s subsequent trading history is the clearest indicator of what actually happened.
What Happened After the Show
MyDish.co.uk is one of those Den stories that actually lasted. Having appeared on the show back in 2009, the company has now been trading for well over a decade — an outcome that puts it ahead of the vast majority of startup ventures, let alone television pitches.
Is MyDish.co.uk Still in Business?
Yes. MyDish.co.uk appears to still be trading.
Related Companies
If you’re curious about other businesses from the same episode, you might also want to look at Slinks, Paragon Pe Ltd, Masquerade.com, Bra Angel. Each has its own story of what happened after the Den.
