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What Happened to Nitty Gritty Ltd After Dragons’ Den?

Nitty Gritty Ltd appeared on Dragons’ Den in 2006, Series 3 Episode 1. The business was a detailed entertainment styled maps for cities. No deal was made — the Dragons decided not to invest. The company was dissolved in 2018.

The Pitch

Anneliese Pritchard walked into the Den in 2006 with a detailed entertainment styled maps for cities. They were asking for N/A.

Despite their best efforts, the pitch didn’t convince the Dragons to open their wallets.

The Deal

No deal was made. The Dragons weren’t persuaded to invest, and Anneliese Pritchard left the Den without backing.

What Happened After the Show

Nitty Gritty Ltd did not survive long-term. The company was dissolved in 2018, some 12 years after the pitch.

This is not an unusual outcome. The majority of businesses that appear on Dragons’ Den, deal or no deal, don’t make it in the long run. The show can provide a platform and capital, but it can’t substitute for a sustainable business model.

Is Nitty Gritty Ltd Still Available?

No. Nitty Gritty Guide Limited is no longer in business. Companies House records show the company has been dissolved.

Related Companies

If you’re curious about other businesses from the same episode, you might also want to look at Eggxactly, NovaFlo, Stealth Table, Designer Dogwear. Each has its own story of what happened after the Den.

Watch the Pitch

Companies House Data

Status
dissolved
Company Number
05753914
Registered Name
NITTY GRITTY GUIDE LIMITED
Incorporated
2006-03-23 (ceased 2018-05-08)
Company Type
ltd
SIC Codes
99999
Registered Address
59 Princess Victoria Street, Clifton, Bristol, BS8 4DD
Accounts
dormant (period ending 2017-03-31)
Latest Financials
Period
2016-04-01 to 2017-03-31
Officers
  • PRITCHARD, Gordon Windon — secretary
    199 Passage Road, Westbury On Trym, Bristol, BS10 7DL
  • PRITCHARD, Anneliese Faith — director
    59 Princess Victoria Street, Clifton, Bristol, BS8 4DD