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What Happened to Roadkill Toys After Dragons’ Den?

Roadkill Toys appeared on Dragons’ Den in 2008, Series 6 Episode 3. The business was a soft toys designed on road kill animals. No deal was made — the Dragons decided not to invest. The company was dissolved in 2016.

The Pitch

Adam Arber and Charlie Branson walked into the Den in 2008 with a soft toys designed on road kill animals. They were asking for £50,000.

Despite their best efforts, the pitch didn’t convince the Dragons to open their wallets.

The Deal

No deal was made. The Dragons weren’t persuaded to invest, and Adam Arber and Charlie Branson left the Den without backing.

What Happened After the Show

Roadkill Toys did not survive long-term. The company was dissolved in 2016, some 8 years after the pitch.

This is not an unusual outcome. The majority of businesses that appear on Dragons’ Den, deal or no deal, don’t make it in the long run. The show can provide a platform and capital, but it can’t substitute for a sustainable business model.

Is Roadkill Toys Still Available?

No. Compost Communications Limited is no longer in business. Companies House records show the company has been dissolved.

Related Companies

If you’re curious about other businesses from the same episode, you might also want to look at Light Emotions, DDN Ltd, Shoes Galore Ltd, Monkey Trunks. Each has its own story of what happened after the Den.

Watch the Pitch

Companies House Data

Status
dissolved
Company Number
06366046
Registered Name
COMPOST COMMUNICATIONS LIMITED
Incorporated
2007-09-10 (ceased 2016-06-28)
Company Type
ltd
SIC Codes
61900
Registered Address
75 Western Road, Southall, Middlesex, UB2 5HQ
Accounts
dormant (period ending 2014-09-30)
Officers
  • ARBER, Mary-Ann — secretary
    175, Trellick Tower, 5 Golborne Road, London, W10 5UU, Gbr
  • ARBER, Adam Nicholas Christopher — director
    175, Trellick Tower, 5 Golborne Road, London, W10 5UU, Gbr
  • COLLINS, Linda Elizabeth — secretary (resigned 2007-09-27)
    The Cottage, Clive Lodge, Shirehall Lane, London, NW4 3RG, United Kingdom
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