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What Happened to Smart Snout After Dragons’ Den?

Smart Snout appeared on Dragons’ Den in 2023, Series 20 Episode 8. The business was a biometric technology and ai to protect pets against loss and theft. No deal was made — the Dragons decided not to invest. The business is still active today.

The Pitch

Bradley Watson and James Khan walked into the Den in 2023 with a biometric technology and ai to protect pets against loss and theft. They were asking for £50,000 in exchange for 10% of the business.

Despite their best efforts, the pitch didn’t convince the Dragons to open their wallets.

The Deal

No deal was made. The Dragons weren’t persuaded to invest, and Bradley Watson and James Khan left the Den without backing.

What Happened After the Show

Smart Snout is one of those Den stories that actually lasted. The company has now been trading for around 3 years since the pitch.

Is Smart Snout Still in Business?

Yes. Smart Snout appears to still be trading. Companies House records confirm the business is currently active.

Related Companies

If you’re curious about other businesses from the same episode, you might also want to look at Clear ‘n’ Collect, Planthood, Unhidden. Each has its own story of what happened after the Den.

Watch the Pitch

Companies House Data

Status
active
Company Number
13579635
Registered Name
SHORT SNOUT MEDIA LTD
Incorporated
2021-08-23
Company Type
ltd
SIC Codes
59112, 59120
Registered Address
Elmhurst School Road, Elmstead, Colchester, Essex, CO7 7ET, England
Accounts
micro-entity (period ending 2024-08-31)
Latest Financials
Total Assets Less Liabilities
£19453
Employees
1
Period
1.9.23 to 31.8.24
Officers
  • WARNER, Patrick Benjamin — director
    Elmhurst, School Road, Elmstead, Colchester, Essex, CO7 7ET, England