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What Happened to Square Mile After Dragons’ Den?

Square Mile appeared on Dragons’ Den in 2005, Series 2 Episode 1. The business was a wireless broadband supplier to uk marinas. They secured investment from Theo Paphitis & Peter Jones on the show. The company was sold in 2008.

The Pitch

Dominic Killinger walked into the Den in 2005 with a wireless broadband supplier to uk marinas. They were asking for £150,000 in exchange for 40% of the business.

The pitch landed well enough in the Den that at least one Dragon decided to back it.

The Deal

A deal was struck on the show. Theo Paphitis & Peter Jones offered £150,000 for 40% (38% if targets are hit), and Dominic Killinger accepted.

It’s worth noting that Dragons’ Den deals agreed on camera often go through further negotiation off-screen. Some complete as shown; others are renegotiated or never finalise at all. The company’s subsequent trading history is the clearest indicator of what actually happened.

What Happened After the Show

Square Mile did not survive long-term. The company was dissolved in 2008, only 3 years after the Den appearance.

This is not an unusual outcome. The majority of businesses that appear on Dragons’ Den, deal or no deal, don’t make it in the long run. The show can provide a platform and capital, but it can’t substitute for a sustainable business model.

Is Square Mile Still Available?

No. Square Mile Marina Limited is no longer in business. Companies House records show the company has been dissolved.

Related Companies

If you’re curious about other businesses from the same episode, you might also want to look at RakaStaka, The Big O, The Magic Roundabout, Dust Bubble. Each has its own story of what happened after the Den.

Watch the Pitch

Companies House Data

Status
dissolved
Company Number
06264832
Registered Name
SQUARE MILE MARINA LIMITED
Incorporated
2007-05-31 (ceased 2012-01-27)
Company Type
ltd
SIC Codes
6420
Registered Address
1 More London Place, London, SE1 2AF
Accounts
dormant (period ending 2009-09-30)
Officers
  • NEWGATE STREET SECRETARIES LIMITED — corporate-secretary
    81 Newgate Street, London, EC1A 7AJ
  • BLACKWELL, Louise Alison Clare — director
    Pp A9d, Bt Centre, 81 Newgate Street, London, EC1A 7AJ, United Kingdom
  • BRUCE, Christopher Forbes — director
    Pp A9d, Bt Centre, 81 Newgate Street, London, EC1A 7AJ, United Kingdom
  • RYAN, Christina Bridget — director
    Pp A9d, Bt Centre, 81 Newgate Street, London, EC1A 7AJ, United Kingdom
  • GABRIEL, Debbie Jayne — secretary (resigned 2007-11-30)
    16 Kings Lane, South Heath, Buckinghamshire, HP16 0QY
  • BEACH SECRETARIES LIMITED — corporate-nominee-secretary (resigned 2007-10-31)
    100 Fetter Lane, London, EC4A 1BN
  • KILLINGER, Dominic Adam — director (resigned 2007-11-30)
    Pond Cottage, Oxford Street, Lee Common, Buckinghamshire, HP16 9JY
  • SADLIER, Clare — director (resigned 2009-01-30)
    Flat 13, Livingstone Mansions, Queen's Club Gardens, London, W14 9RW
  • CROFT NOMINEES LIMITED — corporate-nominee-director (resigned 2007-10-31)
    100 Fetter Lane, London, EC4A 1BN