Dragons’ Den TrackerWhat Happened to The Inhaler Tailor After Dragons’ Den?
The Inhaler Tailor appeared on Dragons’ Den in 2024, Series 21 Episode 6. The business was a protective cases for asthma inhalers. No deal was made — the Dragons decided not to invest. The business is still active today.
The Pitch
William Hogge walked into the Den in 2024 with a protective cases for asthma inhalers. They were asking for £80,000 in exchange for 10% of the business.
Despite their best efforts, the pitch didn’t convince the Dragons to open their wallets.
The Deal
No deal was made. The Dragons weren’t persuaded to invest, and William Hogge left the Den without backing.
What Happened After the Show
The Inhaler Tailor is one of those Den stories that actually lasted. The business has now been trading for around 7 years since the pitch.
Is The Inhaler Tailor Still Available?
Yes. Deep Breath Ltd appears to still be trading. Companies House records confirm the business is currently active.
Related Companies
If you’re curious about other businesses from the same episode, you might also want to look at Ori Lifestyle, Stocked, The Head Plan. Each has its own story of what happened after the Den.
Watch the Pitch
Companies House Data
- Status
- active
- Company Number
- 12285778
- Registered Name
- DEEP BREATH LTD
- Incorporated
- 2019-10-28
- Company Type
- ltd
- SIC Codes
- 15120
- Registered Address
- 9 Almery Terrace, York, YO30 7DL, England
- Accounts
- micro-entity (period ending 2025-10-31)
- Latest Financials
- Total Assets Less Liabilities
- -59322
- Employees
- 0
- Period
- 1.11.24 to 31.10.25
- Officers
-
HOGGE, Harriet Samantha
— director
9, Almery Terrace, York, YO30 7DL, England
-
HOGGE, William Grant Ralph
— director
9, Almery Terrace, York, YO30 7DL, England
-
HOGGE, Harriet Samantha
— director