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What Happened to The Nuttery After Dragons’ Den?

The Nuttery appeared on Dragons’ Den in 2011, Series 9 Episode 9. The business was a bird feeding cage. No deal was made — the Dragons decided not to invest. The company was dissolved in 2018.

The Pitch

Julian Lipton walked into the Den in 2011 with a bird feeding cage. They were asking for £100,000 in exchange for 15% of the business.

Despite their best efforts, the pitch didn’t convince the Dragons to open their wallets.

The Deal

No deal was made. The Dragons weren’t persuaded to invest, and Julian Lipton left the Den without backing.

What Happened After the Show

The Nuttery did not survive long-term. The company was dissolved in 2018, some 7 years after the pitch.

This is not an unusual outcome. The majority of businesses that appear on Dragons’ Den, deal or no deal, don’t make it in the long run. The show can provide a platform and capital, but it can’t substitute for a sustainable business model.

Is The Nuttery Still Available?

No. The Nuttery Limited is no longer in business. Companies House records show the company has been dissolved.

Related Companies

If you’re curious about other businesses from the same episode, you might also want to look at Shoot It Yourself, Savvylash, Richibrown Organic Botox, Mall Mobility. Each has its own story of what happened after the Den.

Watch the Pitch

Companies House Data

Status
dissolved
Company Number
04940357
Registered Name
THE NUTTERY LIMITED
Incorporated
2003-10-22 (ceased 2018-01-04)
Company Type
ltd
SIC Codes
32990
Registered Address
C/O FRP ADVISORY LLP, 4 Beaconsfield Road, St Albans, Hertfordshire, AL1 3RD
Accounts
total-exemption-small (period ending 2014-08-31)
Officers
  • LIPTON, Frances Helen — secretary
    Aurora, 6a Lakeside Road, Branksome Park, Poole, Dorset, BH13 6LR, England
  • LIPTON, Cheryl — director
    29, Astons Road, Moor Park, Northwood, Middlesex, HA6 2LB
  • LIPTON, Frances Helen — director
    Aurora, 6a Lakeside Road, Branksome Park, Poole, Dorset, BH13 6LR, England
  • LIPTON, Julian Elliot — director
    97b, Uxbridge Road, Rickmansworth, Hertfordshire, WD3 7DJ, England
  • LIPTON, Leslie — director
    Aurora, 6a Lakeside Road, Branksome Park, Poole, Dorset, BH13 6LR, England
  • WATERLOW SECRETARIES LIMITED — corporate-nominee-secretary (resigned 2003-10-22)
    6-8 Underwood Street, London, N1 7JQ
  • WATERLOW NOMINEES LIMITED — corporate-nominee-director (resigned 2003-10-22)
    6-8 Underwood Street, London, N1 7JQ
← Series 9 ← Episode 9